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Suchart Tripopsakul

Observed names: S. Tripopsakul, Suchart Suchart Tripopsakul, Suchart Tripopsaakul, Tripopsakul Suchart, Tripopsakul, Suchart
Institution: Bangkok University
ORCID: 0000-0002-8031-8056
Observed ORCID: 0000-0002-8031-8056
OpenAlex ID: A5048789655
Explaining Social Media Adoption for a Business Purpose: An Application of the UTAUT Model
2021 · Wilert Puriwat, Suchart Tripopsakul · Sustainability · 135
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Explaining an Adoption and Continuance Intention to Use Contactless Payment Technologies: During the COVID-19 Pandemic
2021 · Wilert Puriwat, Suchart Tripopsakul · Emerging Science Journal · 125
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Social Media Adoption as a Business Platform: an Integrated Tam-toe Framework
2018 · Suchart Tripopsakul · Polish Journal of Management Studies · 95
From ESG to DESG: The Impact of DESG (Digital Environmental, Social, and Governance) on Customer Attitudes and Brand Equity
2022 · Wilert Puriwat, Suchart Tripopsakul · Sustainability · 92
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Understanding the Impact of ESG on Brand Trust and Customer Engagement
2022 · Suchart Tripopsakul, Wilert Puriwat · Journal of Human Earth and Future · 90
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The Role of Viral Marketing in Social Media on Brand Recognition and Preference
2021 · Wilert Puriwat, Suchart Tripopsakul · Emerging Science Journal · 80
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Preparing for Industry 4.0 – Will youths have enough essential skills?: An Evidence from Thailand
2020 · Wilert Puriwat, Suchart Tripopsakul · International Journal of Instruction · 80
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Sustainability Matters: Unravelling the Power of ESG in Fostering Brand Love and Loyalty across Generations and Product Involvements
2023 · Wilert Puriwat, Suchart Tripopsakul · Sustainability · 76
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The Impact of e-Learning Quality on Student Satisfaction and Continuance Usage Intentions during COVID-19
2021 · Wilert Puriwat, Suchart Tripopsakul · International Journal of Information and Education Technology · 72
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The Impact of E-service Quality on Customer Satisfaction and Loyalty in Mobile Banking Usage: Case Study of Thailand
2017 · Wilert Puriwat, Suchart Tripopsakul · Polish Journal of Management Studies · 71
Understanding Food Delivery Mobile Application Technology Adoption: A UTAUT Model Integrating Perceived Fear of COVID-19
2021 · Wilert Puriwat, Suchart Tripopsakul · Emerging Science Journal · 63
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The Impact of Digital Social Responsibility on Preference and Purchase Intentions: The Implication for Open Innovation
2021 · Wilert Puriwat, Suchart Tripopsakul · Journal of Open Innovation Technology Market and Complexity · 59
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ESG Practices, Green Innovation, and Financial Performance: Panel Evidence from ASEAN Firms
2025 · Suchart Tripopsakul · Journal of risk and financial management · 46
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Mobile Banking Adoption in Thailand: An Integration of Technology Acceptance Model and Mobile Service Quality
2017 · W. Puriwat, S. Tripopsakul · EUROPEAN RESEARCH STUDIES JOURNAL · 45
Cognitive and motivational drivers of entrepreneurial intention in an emerging economy: Implications for open innovation dynamics
2025 · Kwanrat Suanpong, Yongplut Yeing-aramkul, et al. · Journal of Open Innovation Technology Market and Complexity · 39
Consumers’ Attitude towards Digital Social Responsibility: Impacts on Electronic Word of Mouth and Purchase Intention
2022 · Wilert Puriwat, Suchart Tripopsakul · Emerging Science Journal · 33
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Understanding Digital Social Responsibility in the Social Media Context: Evidence from Thailand
2021 · Wilert Puriwat, Suchart Tripopsakul · International Journal of Professional Business Review · 28
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The Development of the Entrepreneurial Spirit Index: An Application of the Entrepreneurial Cognition Approach
2022 · Suchart Tripopsakul, Tartat Mokkhamakkul, et al. · Emerging Science Journal · 25
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The Impact of Digital Social Responsibility on Customer Trust and Brand Equity: An Evidence from Social Commerce in Thailand
2019 · W. Puwirat, S. Tripopsakul · EUROPEAN RESEARCH STUDIES JOURNAL · 20
Exploring Factors Influencing Open Innovation Adoption in SMEs: The Evidence from Emerging Markets
2021 · Wilert Puriwat, Suchart Tripopsakul · Emerging Science Journal · 19
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Unveiling the Power of ESG: How it Shapes Brand Image and Fuels Purchase Intentions - An Empirical Exploration
2022 · Wilert Puriwat, Suchart Tripopsakul · HighTech and Innovation Journal · 18
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Influencer Credibility, Parasocial Relationships, and Product Involvement in Purchase Intentions
2025 · Suchart Tripopsakul, Danupol Hoonsopon · Emerging Science Journal · 17
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Exploring the relationship between ESG, trust, brand reputation, and brand equity
2023 · Suchart Tripopsakul, Wilert Puriwat · International Journal of ADVANCED AND APPLIED SCIENCES · 13
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Factors Influencing Opportunity Driven Nascent Entrepreneurs in Europe and Asia
2017 · Tripopsakul Suchart · EUROPEAN RESEARCH STUDIES JOURNAL · 12
How Digital Health Literacy Affects Willingness to Adopt Telemedicine in an Emerging Country: The Case of Thailand
2025 · Danupol Hoonsopon, Chaninun Ketkaew, et al. · SAGE Open · 10
Works count: 50
Citation count: 1,449
H-index: 19
I10-index: 25
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