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Anu Vij

Observed name: Anu Vij EM Normandie
ORCID: 0000-0003-4911-8045
Observed ORCID: 0000-0003-4911-8045
OpenAlex ID: A5049125833
What Leads Guests to Satisfaction and Loyalty in Uae Five-star Hotels? Ahp Analysis to Service Quality Dimensions
2021 · Haitham M. Alzoubi, Mohit Vij, et al. · ENLIGHTENING TOURISM A PATHMAKING JOURNAL · 215
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Marketing Ethics and Relationship Marketing - An Empirical Study that Measure the Effect of Ethics Practices Application on Maintaining Relationships with Customers
2016 · Muhammad Alshurideh, B. H. Al Kurdi, et al. · International Business Research · 62
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Factors influencing corporate social responsibility disclosure (CSRD) by Libyan state-owned enterprises (SOEs)
2021 · Najeb Masoud, Anu Vij · Cogent Business & Management · 48
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Structural modelling of relationships between food safety knowledge, attitude, commitment and behavior of food handlers in restaurants in Jebel Ali Free Zone, Dubai, UAE
2020 · Sadi Taha, Tareq M. Osaili, et al. · Food Control · 46
Marketing strategies for the tourism industry in the United Arab Emirates after the COVID-19 era
2023 · Usha Seshadri, Pranav Kumar, et al. · Worldwide Hospitality and Tourism Themes · 37
Exploring Residents’ Perceptions of Mega Event-Dubai Expo 2020: A Pre-Event Perspective
2019 · Mohit Vij, Amitabh Upadhya, et al. · Sustainability · 30
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The effect of mandatory CSR disclosure on firms: empirical evidence from UAE
2020 · Najeb Masoud, Anu Vij · International Journal of Sustainable Engineering · 27
Measuring management practices impact on hygiene practices of food handlers: The mediating role of commitment and training perception
2021 · Sadi Taha, Tareq M. Osaili, et al. · Food Control · 23
Exploring the Factors Affecting the Behavioral Intention of Visitors in Wine Festival: The Case of China Dalian International Wine and Dine Festival
2021 · Sajal Kabiraj, Amitabh Upadhya, et al. · Business Perspectives and Research · 18
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Tourism and carbon foot prints in United Arab Emirates – challenges and solutions
2012 · Mohit Vij, Anu Vij · Journal of Environmental Management and Tourism · 16
Evaluating the Effectiveness of AI-Integrated Digital Marketing on Consumer Behavior, Brand Perception, and Sales Performance
2024 · Anu Vij, Mohit Vij, et al. · International Conference on Cyber Resilience (ICCR) · 10
Impact of AI-Driven Customer Insights on Brand Engagement and Loyalty in Tourism Marketing
2024 · Mohit Vij, Anu Vij, et al. · International Conference on Cyber Resilience (ICCR) · 8
Sales Pressure and Ethical Selling: Moral Reasoning Framework for Business and Marketing Decisions
2025 · Pranav Kumar, Vazeerjan Begum, et al. · FIIB Business Review · 7
Artificial Intelligence in Digital Marketing Strategies in the UAE: The Mediating Role of Predictive Analytics in Enhancing Customer Conversion
2025 · Mohit Vij, Anu Vij, et al. · International Review of Management and Marketing · 6
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Unveiling the Impact of Nature-Based Tourism Marketing: A Phenomenological Analysis of Experiences and Emotional Engagement on Tourist Behaviour in the United Arab Emirates
2024 · Mohit Vij, Anu Vij, et al. · FIIB Business Review · 5
The Role of Robotics in Enhancing Service Quality, Efficiency, and Customer Satisfaction in the Hospitality Industry
2024 · Pranav Kumar, Neyara Radwan, et al. · International Conference on Cyber Resilience (ICCR) · 3
Adoption of Social Media Marketing- An Overview of UAE Service Firms
2017 · Anu Vij · International Journal of Business Administration and Management Research · 3
Market Orientation and Innovation performance An Investigation in small firms at Sharjah Emirate
2012 · Rashad Mohammad Al Saed, Mohit Vij, et al. · 2
People Analytics: A Future Perspective
2024 · Deepika Gaur, Subhash Chandra Sharma, et al. · Apple Academic Press eBooks · 1
Impact of Organizational Citizenship Behavior on Job Performance in Jordan: The Mediating Role of Perceived Training Opportunities
2019 · Ahmad Albloush, Sadi Taha, et al. · GIS Business · 1
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Dubai EXPO 2020 - Exploring the drivers impacting sustained changes in UAE Economy
2016 · Anu Vij · Research Journal of Economics & Business Studies · 1
Managing Competitive Advantage In The Cluttered Content Environment
2014 · Anu Vij, Dubai Uae · 1
Bridging Academia and Banking Through Fintech Strategic Collaborations for Entrepreneurship Education in the United Arab Emirates
2026 · Rahul Jain, Piyush Kumar Jain, et al. · Routledge eBooks
Astrology-driven religious tourism: motivations, decision-making and impacts
2026 · Anu Vij, Mohit Vij, et al. · Consumer Behavior in Tourism and Hospitality
The Role of Artificial Intelligence in Enhancing Personalized Tourism Marketing: The Mediating Effect of Consumer Engagement on Destination Choice in the UAE
2025 · Pranav Kumar, Emad Y. Masoud, et al. · International Conference on Business Intelligence for Technology Innovation (ICBITI)
Works count: 29
Citation count: 570
H-index: 10
I10-index: 11
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