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Sentot Basuki Prayitno

Observed name: Prayitno, Sentot Basuki
Observed institution: Sampoerna University
ORCID: 0009-0003-4882-1027
Observed ORCID: 0009-0003-4882-1027
OpenAlex ID: A5049244491
The influences of content interactivity on purchase intention: An engagement mediation
2024 · Tri Wismiarsi, Christian Haposan Pangaribuan, et al. · Multidisciplinary Science Journal · 21
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An Analysis of Indonesian Gen-Z in Using E-wallet and Its Impact on Impulsive Buying
2024 · Sherin A. Chandra, Tri Wismiarsi, et al. · Journal on Education · 11
Assessing factors determining people’s decision to adopt electric motorcycles (EMs) through the lens of the technology acceptance model (TAM)
2023 · Nicholas Wilson, Sentot Basuki Prayitno · Jurnal Manajemen Bisnis dan Kewirausahaan · 10
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Analysis of the perception of free shipping promotions on purchasing decisions on the Shopee marketplace
2023 · Sentot Basuki Prayitno · Journal of Management Science (JMAS) · 5
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Integrating Tra and Tam Theory to Explain Consumers’ Willingness to Use Credit Card in Indonesia
2022 · Nicholas Wilson, Sentot Basuki Prayitno · Jurnal Muara Ilmu Ekonomi dan Bisnis · 3
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The paradox of flash sales: How time-limited offers influence impulsive buying tendency in the emerging market (e-Commerce in Jakarta, Indonesia)
2025 · Christian Haposan Pangaribuan, Meisya Wanda, et al. · Jurnal Manajemen dan Pemasaran Jasa · 2
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Consumers’ Willingness to Use PayLater by Integrating TRA and TAM Theories
2023 · Sentot Basuki Prayitno · Journal of Business Management and Social Studies · 2
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Employee Engagement as a Mediator to Role Benefit and Innovative Behavior (Evidence from Balinese Five-Star Hotel Employees)
2023 · Pera Ariasih, Christian Haposan Pangaribuan, et al. · E3S Web of Conferences · 2
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Pengaruh Kepercayaan Digital Generasi Z dalam Adopsi Perbankan Mobile
2025 · Zalena Tajani, Sentot Basuki Prayitno · Journal of Business & Applied Management · 1
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Rebranding in Action: How Rebranding of Kopi Janji Jiwa Enhances Customer Loyalty in the Jabodetabek Area
2026 · I Putu Gede Bujana, Sentot Basuki Prayitno · RIGGS Journal of Artificial Intelligence and Digital Business
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Analyzing Celebrity Impact on Tiktok on Camille Beauty's Purchase Intention
2025 · Julia Lathifah Kurniasari, Sentot Basuki Prayitno · Proceeding National Conference Business, Management, and Accounting (NCBMA)
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Analyzing the impact of viral marketing and brand awareness on crocs’ purchase intentions among millennials and gen z
2025 · Zakiyyah, Nada Hasya, Prayitno, Sentot Basuki · Jurnal Mantik
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Customer Purchase Intention For Sanitary Napkins On E-Commerce Platforms In Jakarta Area
2024 · Andita, Matthew, Prayitno, Sentot Basuki · Jurnal Ekonomi
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Building Loyalty in Indonesia 's E-Commerce Giants: The interplay of Service, Trust, and Satisfaction
2024 · Satyawan, Nicole Nadya Aurelie, Prayitno, Sentot Basuki · Indonesia Accounting Research Journal
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The influence of green marketing on consumer purchase interest
2024 · Prayitno, Sentot Basuki · Jurnal Ekonomi
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Generation Z perception of national online shopping day on Shopee e-commerce
2023 · Prayitno, Sentot Basuki · Journal of Management Science (JMAS)
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Works count: 16
Citation count: 57
H-index: 4
I10-index: 3
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