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Author

Surjit Victor

Observed institution: University of Technology Bahrain
ORCID: 0000-0003-3792-375X
Observed ORCID: 0000-0003-3792-375X
OpenAlex ID: A5049404708
Exploring the motives and success factors behind female entrepreneurs in India
2020 · Muhammad Abrar ul Haq, Surjit Victor, et al. · Quality & Quantity · 47
Analyzing Stock Market Trends using Social Media user Moods and Social Influence using Lightweight BERT-BiGRU-A Model
2024 · Surjit Victor · International Conference on Applied Artificial Intelligence and Computing (ICAAIC) · 7
Augmented reality can enhance consumers’ willingness to purchase brands
2025 · Surjit Victor · Journal of Revenue and Pricing Management · 2
GAN and RNN Based Hybrid Model for Consumer Behavior Analysis in E-Commerce
2025 · Surjit Victor, K. Rajesh Kumar, et al. · International Conference on Intelligent Algorithms for Computational Intelligence Systems (IACIS) · 2
Digital marketing strategy to increase sales conversion on e-commerce platforms based on LSTM-RNN model
2025 · Nawab Akram, Surjit Victor, et al. · CRC Press eBooks · 2
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Customer Relationship Management Practices of Megamart in the Kingdom of Bahrain
2020 · Fatema Fuad Almansoori, Surjit Victor · European Journal of Business and Management · 1
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Measuring the Effectiveness of Segmentation, Targeting and Positioning Strategy of L’oreal Products in Kingdom of Saudi Arabia
2019 · Aisha Dilshad Ahmed Jan, Surjit Victor · 1
The Role of Artificial Intelligence in Enhancing Marketing Effectiveness: An Empirical Study
2026 · Surjit Victor, Vishwas Chakranarayan, et al. · CRC Press eBooks
Unveiling the invisible push: communicating clandestine endorsements to shape consumer behavior in retail
2026 · Surjit Victor · Frontiers in Communication
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Fuzzy Logic and Genetic Algorithm Framework for Modelling Sustainable Customer Behaviour and Product Pricing in E-Commerce
2025 · Surjit Victor, Divya H, et al. · IEEE Global Conference for Advancement in Technology (GCAT)
Retracted: Predicting Consumer Behavior and Preferences in E-Commerce Using Convolutional RNN Techniques
2025 · Surjit Victor, Rahul Bharadwaj, et al. · International Conference on Computing Technologies & Data Communication (ICCTDC)
Retraction Notice: Predicting Consumer Behavior and Preferences in E-Commerce Using Convolutional RNN Techniques
2025 · Surjit Victor, Rahul Bharadwaj, et al. · International Conference on Computing Technologies & Data Communication (ICCTDC)
Analyzing Consumer Attitudes Towards Sustainable Products using SVM and Autoencoders on E-Commerce Platforms
2025 · Surjit Victor, Mohanapriya P, et al. · International Conference on Data Science and Information System (ICDSIS)
Augmented Reality Marketing: How Willingness to Buy of Brands Can Be Improved Through Augmented Reality Usage
2024 · Surjit Victor · SSRN Electronic Journal
Works count: 14
Citation count: 62
H-index: 2
I10-index: 1
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