Author

Shuhan Zhang

Institutions: Boston University, Xiamen University

Observed institutions: Boston University, Xiamen University

ORCID: 0009-0009-8592-706X

Observed ORCID: 0009-0009-8592-706X

OpenAlex ID: A5050930785

Exploring the Digital Marketing Ecosystem: A Case Study of SHEIN's Innovative Strategies

2024 · Shuhan Zhang · Advances in Economics Management and Political Sciences · 2

Fission-like Expansion of Consumer Groups: The Market Form of the E-commerce Platform "New Retail" ——Take Pinduoduo as an Example

2024 · Rui Ni, Shuhan Zhang · Advances in Economics Management and Political Sciences

Works count: 2

Citation count: 2

H-index: 1

I10-index: