Author

Kyoko Fukukawa

Observed names: FUKUKAWA, Kyoko, Kyoko fukukawa, 恭子福川

Institutions: Hitotsubashi University, Institute of Science Tokyo

Observed institutions: Hitotsubashi University, Tokyo Institute of Technology, University of Bradford, Institute of Science Tokyo

ORCID: 0000-0003-0988-1329

Observed ORCID: 0000-0003-0988-1329

OpenAlex ID: A5053015614

Values and the Perceived Importance of Ethics and Social Responsibility: The U.S. versus China

2006 · William E. Shafer, Kyoko Fukukawa, et al. · Journal of Business Ethics · 291

The Nature and Management of Ethical Corporate Identity: A Commentary on Corporate Identity, Corporate Social Responsibility and Ethics

2007 · John M. T. Balmer, Kyoko Fukukawa, et al. · Journal of Business Ethics · 249

A Japanese Model of Corporate Social Responsibility

2004 · Kyoko Fukukawa, Jeremy Moon · Journal of Corporate Citizenship · 173

Mapping the Interface Between Corporate Identity, Ethics and Corporate Social Responsibility

2007 · Kyoko Fukukawa, John M.T. Balmer, et al. · Journal of Business Ethics · 142

Values and Attitudes Toward Social and Environmental Accountability: a Study of MBA Students

2007 · Kyoko Fukukawa, William E. Shafer, et al. · Journal of Business Ethics · 139

Developing A Framework for EthicallyQuestionable Behavior in Consumption

2002 · Kyoko fukukawa · Journal of Business Ethics · 125

Understanding Japanese CSR: The Reflections of Managers in the Field of Global Operations

2008 · Kyoko Fukukawa, Yoshiya Teramoto · Journal of Business Ethics · 124

A Theoretical Review of Business and Consumer Ethics Research: Normative and Descriptive Approaches

2003 · Kyoko Fukukawa · The Marketing Review · 66

What We Believe Is Not Always What We Do: An Empirical Investigation into Ethically Questionable Behavior in Consumption

2010 · Kyoko Fukukawa, Christine Ennew · Journal of Business Ethics · 47

Neutralization techniques as a moderating mechanism: Ethically questionable behavior in the Romanian consumer context

2018 · Kyoko Fukukawa, Monica‐Maria Zaharie, et al. · Psychology and Marketing · 38

How independence and interdependence moderate the self-congruity effect on brand attitude: A study of east and west

2019 · Hector Gonzalez-Jimenez, Fernando Fastoso, et al. · Journal of Business Research · 34

Consumer control, dependency and satisfaction with online service

2016 · Shiu Fai Chan, Bradley R. Barnes, et al. · Asia Pacific Journal of Marketing and Logistics · 31

Investigating Drivers of Customer Experience with Virtual Conversational Agents

2025 · Trong Huu Nguyen, Rohit H. Trivedi, et al. · Information Systems Frontiers · 26

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Understanding the Factors Affecting the Adoption of E-Marketing by Small Business Enterprises

2012 · Hatem El-Gohary, Myfanwy Trueman, et al. · IGI Global eBooks · 20

Empathy, Ethics and Efficacy: The 3Es of Implementing Artificial Intelligence for Consumer Encounters

2025 · Kyoko Fukukawa, Rohit H. Trivedi · Psychology and Marketing · 18

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Sustainable Change: Education for Sustainable Development in the Business School

2013 · Kyoko Fukukawa, David Spicer, et al. · Journal of Corporate Citizenship · 17

Effects of organisational, individual and contextual factors on employees’ intentions to adopt green practices

2024 · Rohit H. Trivedi, Syairah Aimi Shahron, et al. · Journal of Sustainable Tourism · 16

Stakeholder Green Pressure and Enviropreneurial Marketing: Insights From Japanese SMEs

2024 · Rohit H. Trivedi, Jayesh Patel, et al. · Business Strategy and the Environment · 12

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An Eye for an Eye: Investigating the Impact of Consumer Perception of Corporate Unfairness on Aberrant Consumer Behavior

2007 · Kyoko Fukukawa, Christine Ennew, et al. · Research in ethical issues in organizations · 12

Understanding the Factors Affecting the Adoption of E-Marketing by Small Business Enterprises

2010 · Hatem El-Gohary, Myfanwy Trueman, et al. · IGI Global eBooks · 11

Response-Ability: Practicing Integrity Through Intimacy in the Marketplace

2018 · Kyoko Fukukawa · Journal of Business Ethics · 8

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How an Individual’s Self-Construals, Cosmopolitan and Local Orientation Affect the Impact of the Four Self-Congruity Types on Brand Attitude

2016 · Hector Gonzalez-Jimenez, Fernando Fastoso, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science · 4

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Perceptions of CSR and its adoption in business practice in the Thai context

2009 · Nongnooch Kuasirikun, Kyoko Fukukawa · Research Explorer (The University of Manchester) · 3

Understanding ethically questionable behaviour in consumption : an empirical investigation

2002 · Kyoko Fukukawa · Nottingham ePrints (University of Nottingham) · 3

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Effects of Customer Relationship Termination and Customer Involvement on New Product Development Outcomes in the Business-to-Business Market

2025 · Mai Uno, Yuko Yamashita, et al. · Journal of Relationship Marketing · 1

Works count: 41

Citation count: 1,615

H-index: 16

I10-index: 20