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Kuan-Yin Lee

ORCID: 0000-0002-8665-5336
Observed ORCID: 0000-0002-8665-5336
OpenAlex ID: A5055505246
Trust, Satisfaction and Commitment- On Loyalty to International Retail Service Brands
2007 · Kuan-Yin Lee, Hui‐Ling Huang, et al. · Asia Pacific Management Review · 51
From Uncertainty to Tenacity: Investigating User Strategies and Continuance Intentions in AI-Powered ChatGPT with Uncertainty Reduction Theory
2024 · Yu-Hsin Chang, Andri Dayarana K. Silalahi, et al. · International Journal of Human-Computer Interaction · 27
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Communication and Brand Knowledge as Determinants of Retail Service Brand Loyalty- an Empirical Test in a Multiple Retail Service Brand Context
2010 · Kuan-Yin Lee, Yin-Chiech Hsu · Journal of global business and technology · 10
Marketing Education through PBL: A Case of Social Media Influencer Marketing
2023 · Serhan Demirci, Kuan-Yin Lee, et al. · IEEE International Conference on Electronic Communications, Internet of Things and Big Data (ICEIB) · 5
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The Impact of Communication on Satisfaction and Loyalty in the Franchise System: Subjective Viewpoints of Franchisees
2008 · Kuan-Yin Lee, Ying-Chiech Hsu, et al. · European retail research · 5
Learning by Co-Designing a Board Game to Make Chain Store Knowledge More Robust
2023 · Kuan-Yin Lee, Yu-Hsin Chang, et al. · Education Sciences · 4
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Does Online Brand Influence Offline Word-of-mouth? Using Pop-up Stores as a Means of Surprise and Brand Experience
2023 · Kuan-Yin Lee, Prasana Kumar Samanta · Asian Journal of Business Research · 3
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The Effects of Service Convenience, Satisfaction, Commitment on Loyalty to Retail Service Brand
2014 · Kuan-Yin Lee, Yin-Chieh Hsu, et al. · 3
Usage Intentions of AIGC: From Social Media Conversation Volume and Consumer Analysis
2023 · Kuan-Yin Lee, Cai-Lian Hong · IEEE International Conference on Social Sciences and Intelligence Management (SSIM) · 2
How Collaborative Communication to Promote the Satisfaction and Loyalty of Franchisees: Exploring the Moderating Effect of Net Profit
2010 · Kuan-Yin Lee, Yin-Chiech Hsu, et al. · Asia Pacific Management Review · 2
Work-family facilitation and customer-oriented OCB among flight attendants in Asia-Pacific Airlines: A dual mediation model and moderating impact of internal CSR
2026 · Su-Chuan Liu, Tuan Trong Luu, et al. · Asia Pacific Management Review · 1
Building a University Department Brand through Brand Association Network Technology
2023 · Kuan-Yin Lee, Prasana Kumar Samanta, et al. · IEEE International Conference on Electronic Communications, Internet of Things and Big Data (ICEIB) · 1
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Big data for loyalty program management in hypermarket
2019 · Kuan-Yin Lee, Yin-Chiech Hsu · International Conference on e-Education, e-Business, e-Management and e-Learning · 1
Quality of Electronic Service Can Signal Online Brand Equity
2016 · Kuan-Yin Lee, Shu-Tzu Huang, et al. · 1
Power of Networking: Study on Mutual Cameos
2023 · Yu-Cheng Tu, Jhih-Ling Jia, et al. · IEEE International Conference on Electronic Communications, Internet of Things and Big Data (ICEIB)
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Teaching Knowledge in the Logic and Engineering Method through Board Games
2023 · Kuan-Yin Lee, Prasana Kumar Samanta · IEEE International Conference on Electronic Communications, Internet of Things and Big Data (ICEIB)
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The Determinants of Consumer Multi-Media Kiosk (Mmk) Adoption Behavior in Taiwan: The Dyadic Perspectives
2015 · Kuan-Yin Lee, Shu-Tzu Huang, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
零售服務品牌之服務便利性對滿意、承諾與忠誠度影響之研究 ; The Effects of Service Convenience, Satisfaction, Commitment on Loyalty to Retail Service Brand
2014 · 李冠穎, 許英傑, et al.
Works count: 18
Citation count: 116
H-index: 5
I10-index: 3
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