Author

Gazie S. Okpara

Observed names: Gazie Okpara, Gazie Sunday Okpara, Okpara, G. S., Okpara, Gazie S, Okpara, Gazie S.

Institution: Abia State University

Observed institutions: Abia State University, Ghana Institute of Management and Public Administration

ORCID: 0000-0002-7377-7692

Observed ORCID: 0000-0002-7377-7692

OpenAlex ID: A5057889234

Africa-to-Africa internationalization: rhetoric, reality and risks of intra-African regional expansion

2014 · Ogwo E. Ogwo, Gazie S. Okpara · Routledge eBooks · 17

Bank Selection and Patronage By University Students: A Survey of Students in Umudike, Nigeria

2013 · Gazie S. Okpara, Onuoha A. Onuoha · Asian Business Review · 16

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Grappling with the Enduring Challenges of Consumption Complex Syndrome in Nigeria (A Survey of the Footwear Industry)

2011 · Gazie S. Okpara, Aham V. Anyanwu · International Journal of Marketing Studies · 12

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Effect of Political Advertising on Voters’ Choice of Candidate: Emphasis on the 2015 Governorship Election in Imo State, Nigeria

2016 · Gazie Okpara, Robert Anuforo, et al. · Journals & Books Hosting (International Knowledge Sharing Platform) · 3

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Comparative Service Quality Metrics in Regular and Nonregular Undergraduate Marketing Programs: Implications for Marketing Education and Professionalism

2017 · Gazie S. Okpara, Agu G. Agu · Marketing Education Review · 2

E-Marketing Model For A Globally Competitive Micro, Small And Medium-Sized Enterprise Sector: Insights From Nigeria

2025 · Gazie S. Okpara, Godswill Agu, et al. · Marketing and Business Strategy · 1

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Poverty Reduction in West Africa: An Ex-Ante Impact Analysis of the Cotonou Agreement

2011 · Gazie S. Okpara · International Journal of Asian Social Science · 1

Extending the technology acceptance model with awareness and self-efficacy in predicting ChatGPT adoption among Nigerian marketing students

2026 · Godswill Agu, Esi-Ubani Chidiadi Obinna, et al. · Discover Education

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Conflict Management in Nigerian Family Businesses: Implications on Family Business for Sustainable Development

2026 · Agu, Agu Godswill, Esi-Ubani , Chidiadi Obinna, et al. · Nigerian Academy of Management Journal

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Influence of multiple celebrity endorsement on perceived brand credibility and patronage intention: the mediating role of brand attractiveness

2025 · Godswill Agu Agu, Nnamdi O. Madichie, et al. · Italian Journal of Marketing

Linking ethical influence of pentecostal beliefs and environmental consciousness in a developing country

2025 · Agu Godswill Agu, Clara Margaça, et al. · Discover Sustainability

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Conflict Management in Family Businesses: Exploring the African Context

2025 · Godswill Agu Agu, Esi-Ubani Chidiadi Obinna, et al. · African Journal of Business and Economic Research

Effect of Service Quality on Students' Satisfaction in Nigerian Universities

2023 · Chiana C. A., Okpara, G. S. · Zenodo (CERN European Organization for Nuclear Research)

Service Quality in Non-Regular Undergraduate Programmes in Nigerian Universities (A Survey of Students in the South-East)

2017 · Agu, Godswill Agu, Okpara, Gazie S, et al. · Nigerian Academy of Management Journal

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Pro-foreign consumption phenomenon in Africa

2014 · Ogwo E. Ogwo, Gazie S. Okpara

Order of market entry dynamics in Ghana's mobile telecoms industry

2011 · Gazie S. Okpara · African Journal of Business and Economic Research

Works count: 16

Citation count: 52

H-index: 3

I10-index: 3