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Francesca Pucciarelli

Observed names: F. Pucciarelli, Pucciarelli F., Pucciarelli Francesca, Pucciarelli, Francesca
ORCID: 0000-0002-4518-6481
Observed ORCID: 0000-0002-4518-6481
OpenAlex ID: A5058108376
Competition and strategy in higher education: Managing complexity and uncertainty
2016 · Francesca Pucciarelli, Andreas Kaplan · Business Horizons · 655
Social media marketing in wine tourism: winery owners’ perceptions
2019 · Magali Canovi, Francesca Pucciarelli · Journal of Travel & Tourism Marketing · 139
Rural Tourism Destination: The Ligurian Farmers’ Perspective
2021 · Giovanni Peira, Davide Longo, et al. · Sustainability · 44
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The Role of Social Media in Scholarly Collaboration: An Enabler of International Research Team’s Activation?
2020 · A. Gorska, P. Korzynski, et al. · Journal of Global Information Technology Management · 37
Is Generation Z ready to fly into the space? The future of tourism is coming
2022 · Chiara Giachino, Francesca Pucciarelli, et al. · Futures · 31
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Transition to a hybrid teaching model as a step forward toward responsible management education?
2021 · Francesca Pucciarelli, Andreas Kaplan · Journal of Global Responsibility · 23
Space Tourism: A New Frontier for Future Generations
2021 · Chiara Giachino, Francesca Pucciarelli, et al. · Journal of Smart Tourism · 11
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Competition in higher education
2019 · Francesca Pucciarelli, Andreas Kaplan · Routledge eBooks · 5
Can online social networks enhance existing patient pathways making them scalable?
2018 · Davide Sola, Francesca Pucciarelli · British Journal of Healthcare Management · 3
The product development process in the family run businesses: an inside vision
2011 · Bernardo Bertoldi, Chiara Giachino, et al. · Institutional Research Information System University of Turin (University of Turin) · 3
Artificial Intelligence: An Adaptive Learning Methodology
2022 · Francesca Pucciarelli, José Cobo-Benita · Cambridge University Press eBooks · 2
Le università europee oggi: sfide e nuove strategie
2018 · Pucciarelli, Francesca, Kaplan, Andreas · ECONOMIA & MANAGEMENT · 2
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Strategizing social media presence
2017 · Francesca Pucciarelli · Routledge eBooks · 2
Is higher education hybrid-ready or not? An open call for business schools ongoing dual transformation
2022 · Francesca Pucciarelli, Francesco Rattalino, et al. · Edward Elgar Publishing eBooks · 1
The Evolution of Fast Food in a Customer-Driven Era: Innovation and Sustainability for Customer Needs
2019 · Alessandro Bonadonna, Chiara Giachino, et al. · Advances in marketing, customer relationship management, and e-services book series · 1
A small world experiment in the digital era: Can sWOM be used by start uppers to reach a target?
2019 · Francesca Pucciarelli, Chiara Giachino, et al. · MERCATI & COMPETITIVITÀ · 1
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Force for Good: Social Media’s Bright Side Restored
2025 · Francesca Pucciarelli, Andreas Kaplan · SSRN Electronic Journal
The Brand AIctivation Challenge: AI Workflow in Action
2025 · Francesca Pucciarelli, Daniel Levis, et al. · SSRN Electronic Journal
From Narrative to Action: Are Business Schools Finally Walking the Talk of Responsible Management Education?
2025 · Francesca Pucciarelli, Andreas Kaplan · SSRN Electronic Journal
“Put Yourself Out There” But Know the Risks: From Online Visibility to Vulnerability: An Abstract
2025 · Rada Gutuleac, Chiara Giachino, et al. · Institutional Research Information System University of Turin (University of Turin)
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Voice-Powered Artificial Intelligence
2023 · Francesca Pucciarelli, Andreas Kaplan · Cambridge University Press eBooks
The Importance of the International and Social Dimensions of Learning in the Post-COVID Higher Education: The Case of ESCP Business School
2022 · Francesco Venuti, Francesca Pucciarelli, et al. · Springer eBooks
In art social media marketing: a tool for destination marketing
2019 · Francesca Pucciarelli, Chiara Giachino · Institutional Research Information System University of Turin (University of Turin)
Fratelli Carli: rimanere fedeli ai valori della famiglia nel processo di sviluppo prodotto
2011 · BERTOLDI, BERNARDO, GIACHINO, Chiara, et al. · Institutional Research Information System University of Turin (University of Turin)
Lavazza una famiglia imprenditoriale alla conquista dell'India
2010 · C. Giachino, S. Marenco, et al. · Institutional Research Information System University of Turin (University of Turin)
Works count: 26
Citation count: 960
H-index: 7
I10-index: 7
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