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Author

Alper Özer

Observed names: ALPER ÖZER, Alper Ozer, Alper ÖZER, Doç. Dr. Alper Özer Doç. Dr. Alper Özer, Özer, Alper
Institution: Ankara University
ORCID: 0000-0002-2886-7314
Observed ORCID: 0000-0002-2886-7314
OpenAlex ID: A5059078441
Coopetition as a Small Business Strategy: Implications for Performance
2007 · Michael H. Morris, Akın Koçak, et al. · Journal of Small Business Strategy · 233
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The Effect of Mobile Service Quality Dimensions on Customer Satisfaction
2013 · Alper Özer, Mehpare Tokay Argan, et al. · Procedia - Social and Behavioral Sciences · 95
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Consumer Brand Equity in a Cross-cultural Replication: An Evaluation of a Scale
2007 · Akin Koçak, Temi Abimbola, et al. · Journal of Marketing Management · 88
Does celebrity attachment influence brand attachment and brand loyalty in celebrity endorsement? A mixed methods study
2022 · Mehmet Özer, Alper Özer, et al. · Psychology and Marketing · 67
The delicate balance of social influences on consumption: A comprehensive model of consumer-centric fear of missing out
2022 · Metin Argan, Mehpare Tokay Argan, et al. · Personality and Individual Differences · 36
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Comparing the antecedents of boycotts and buycotts: mediating role of self-esteem on subjective well-being and the moderating effects of materialism
2022 · Mehmet Özer, Alper Özer, et al. · Journal of Marketing Management · 22
Identification and emotional attachment in higher education: antecedents and consequences
2021 · Mehmet Özer, Alper Özer, et al. · Journal of Marketing for HIGHER EDUCATION · 19
Determinants of market orientation in accounting firms
2006 · Alper Özer, Akın Koçak, et al. · Marketing Intelligence & Planning · 19
“bats Are Blind?” Cognitive Biases in Risk Perception of Entrepreneurs
2017 · EMRE ŞAHIN DÖLARSLAN, AKIN KOÇAK, et al. · Journal of Developmental Entrepreneurship · 16
Unveiling the role of brand engagement in brand extension for masstige brands: functionality matters as much as fit
2025 · Alper Özer, Mehmet Özer, et al. · Journal of Product & Brand Management · 15
Licensed Team Merchandise Buying Behavior: A Study On Turkish Fans
2006 · Alper Özer, Metin Argan · DOAJ (DOAJ: Directory of Open Access Journals) · 15
What does rejection look like? A photovoice study on emotions and coping regarding manuscript rejection
2023 · Metin Argan, Halime Dinç, et al. · Current Psychology · 12
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Leveraging Cittaslow Promotion on Social Media to Enhance Tourists’ Behavioral Responses Toward Small Urban Tourism Destinations
2025 · Mehmet Ozer, Ali Selcuk Can, et al. · Journal of Travel Research · 11
Bireysel Müşterilerin Mobil Bankacılık Kullanım Niyetini Etkileyen Faktörler
2019 · HACER PAÇAN ÖZCAN, ŞENAY SABAH ÇELİK, et al. · Cankiri Karatekin Universitesi Iktisadi ve Idari Bilimler Fakultesi Dergisi · 10
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Elektroni̇k Spor: Türki̇ye’deki̇ Si̇ber Sporcularin Tutum Ve Davranişlari
2006 · Metin Argan, Alper Özer, et al. · 7
A Netnographic Study on Virtual Community of Patients with Spinal Cord Injury (SCI) in Turkey
2016 · Mehpare Tokay Argan, Metin Argan, et al. · İnternet uygulamaları ve yönetimi/internet uygulamalarý ve yönetimi · 6
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A Study of Motivational Factors Associated With Peer-to-Peer (P2P) File-Sharing
2013 · Mehpare Tokay Argan, Metin Argan, et al. · Procedia - Social and Behavioral Sciences · 5
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Vejetaryen Olmak Ya Da Olmamak: Netnografi̇k Perspekti̇ften Vegan-vejetaryen Sanal Topluluklari
2021 · Gözde YETİM, İrem BURAN, et al. · Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi · 4
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Hizmet Kalitesi, Tatmin ve Guvenin Daha Fazla Ödeme Eğilimi Üzerindeki Etkileri
2014 · Yrd. Doç. Dr. Emre Şahin Dölarslan, Doç. Dr. Alper Özer Doç. Dr. Alper Özer · Anadolu Üniversitesi Sosyal Bilimler Dergisi · 3
Çevri̇m İçi̇ Marka Deneyi̇mleri̇ Bağlaminda Tüketi̇ci̇ İlhaminin Ve Marka Mutluluğunun Satin Alma Ni̇yeti̇ne Etki̇si̇
2025 · Esra GENÇ, Asena ERDEM KURT, et al. · Pazarlama ve Pazarlama Araştırmaları Dergisi · 2
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Markaya Bağlanmanın Öncülleri ve Yeniden Satın Alma Eğilimi Üzerindeki Etkisi: Pozitif ve Negatif Bağlanma
2022 · Esra GENÇ, Asena ERDEM KURT, et al. · Tüketici ve tüketim araştırmaları dergisi · 1
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A Different Perspective on Celebrity Attachment With Self-congruence Theory: Investigating the Consumer-celebrity-brand Relationship With Its Positive and Negative Outcomes
2020 · Mehmet ÖZER, Alper Özer, et al. · 1
Markaya Yöneli̇k Tutumun Sponsorluk Sonrasi Marka İmaji Ve Satin Alma Eği̇li̇mi̇ Üzeri̇ndeki̇ Etki̇si̇
2011 · Alper Özer · DergiPark (Istanbul University) · 1
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How do cultural identity and nostalgia influence consumer engagement? A research on intangible cultural heritage products
2026 · Özge Dinçer, İrem Buran, et al. · Journal of Global Scholars of Marketing Science
Rituals as Intercultural Bridges: the Impact of Individual Characteristics on Ritual Acceptance With Ethnocentrism as a Moderator
2025 · Aycan Duran Tekoğlu, Zeliha Eser, et al. · Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
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Works count: 37
Citation count: 688
H-index: 12
I10-index: 14
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