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Shaoshuang Zhuang

ORCID: 0009-0009-3121-8727
Observed ORCID: 0009-0009-3121-8727
OpenAlex ID: A5060421832
Creating a Sincere Sustainable Brand: The Application of Aristotle’s Rhetorical Theory to Green Brand Storytelling
2022 · Chaohua Huang, Shaoshuang Zhuang, et al. · Frontiers in Psychology · 45
Poison or remedy? Masculinity in a pathos-based sustainable brand story
2022 · Chaohua Huang, Shaoshuang Zhuang, et al. · Asia Pacific Journal of Marketing and Logistics · 5
Power of language: the effect of the interaction between advertising sentence types and anthropomorphism on consumer recycling intentions
2026 · Haijun Wang, Tong Song, et al. · Asia Pacific Journal of Marketing and Logistics
Constructing the EFL learner: a multimodal critical discourse analysis of Chinese middle school textbook revisions
2026 · Shaoshuang Zhuang, Heechul Lee, et al. · Discourse Studies in the Cultural Politics of Education
Understanding reception of visual puns in sustainable organisation logos: A semiotic approach
2026 · Shaoshuang Zhuang, Heechul Lee · Southern African Linguistics and Applied Language Studies
Works count: 5
Citation count: 50
H-index: 2
I10-index: 1
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