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Mara Franco
Institution:
Universidade da Madeira
Observed institutions:
Centro de Investigação Desenvolvimento e Inovação em Turismo,
Universidade da Madeira
ORCID:
0000-0002-6999-9583
Observed ORCID:
0000-0002-6999-9583
OpenAlex ID:
A5064061264
Works
25
Awards
1
The Influence of Culture in Customers’ Expectations about the Hotel Service in Latin Countries with Different Human Development Levels
2020
·
Mara Franco
, Raquel Meneses
·
European journal of tourism, hospitality and recreation
·
25
PDF
Customer Co-Creation on Revisiting Intentions: A Focus on the Tourism Sector
2023
·
Carlos Monteiro
, Mara Franco
, et al.
·
Sustainability
·
24
PDF
Uncovering the factors impacting visitor’s satisfaction: evidence from a portfolio of events
2019
·
António Almeida
, Sergio Jesus Teixeira
, et al.
·
International Journal of Event and Festival Management
·
22
255 Island tourism carrying capacity in the UNESCO Site Laurisilva of Madeira
2021
·
Luís Mota
, Mara Franco
, et al.
·
Island Studies Journal
·
19
PDF
Exploring the Geo-Tourism Potential and Its Accessibility in Danube Region Serbia: A Geo-Statistical Approach
2024
·
Ana Vulevic
, Stabak Roy
, et al.
·
IntechOpen eBooks
·
9
Social-cultural influence on university graduate's entrepreneurial intention: Evidence from a Portuguese university
2025
·
Carmen Freitas
, Mara Franco
, et al.
·
Social Sciences & Humanities Open
·
7
Reopening for Business Post-COVID-19: Augmented Reality as a Strategy for Attracting Visitors to a Tourist Destination
2021
·
Mara Franco
, Luis Mota
·
European journal of tourism, hospitality and recreation
·
7
PDF
Changes in Consumption Patterns of Tourists After the COVID-19 Pandemic
2022
·
Mara Franco
·
Palgrave studies in cross-disciplinary business research, in association with EuroMed Academy of Business
·
6
Social Carrying Capacity in Island Destinations: Interpreting Visitors’ Opinions in Madeira Island
2021
·
Luís Mota
, Mara Franco
, et al.
·
European journal of tourism, hospitality and recreation
·
5
PDF
Sustainable Use of Natural and Cultural Resources in the Cross-Border Region Slovenia – Croatia
2023
·
Malgorzata Waniek
, Mara Franco
, et al.
·
WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
·
3
PDF
Introductory Chapter: Post-COVID Tourism – Tendencies and Management Approaches – An Introduction
2024
·
Rui Alexandre Castanho
, José Manuel Naranjo Gómez
, et al.
·
Sustainable development
·
2
The proximity between Latin countries regarding customer's expectations about the hotel service
2020
·
Mara Franco
, Raquel Meneses
·
EuroMed Journal of Business
·
2
Bibliographic Review on Transnational Cooperation in Environmental Issues in European Countries (2010–2025)
2025
·
Malgorzata Waniek
, Rui Alexandre Castanho
, et al.
·
Earth
·
1
PDF
Similarities of the Latin Countries in Relation to Customer Expectations about Service Dimensions of the Hotel Service
2024
·
Mara Franco
, Raquel Meneses
, et al.
·
WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
·
1
PDF
Business Plan Globetrot Plus Blockchain B2C Artificial Intelligence Solution for Tourism Industry
2023
·
Hassan Syed
, Rui Alexandre Castanho
, et al.
·
Smart innovation, systems and technologies
·
1
The Attention Economy: Deciphering the Power behind Influencer Marketing
2019
·
Mara Franco
·
Arizona State University Library Digital Repository (Arizona State University)
·
1
Correction: Waniek et al. Bibliographic Review on Transnational Cooperation in Environmental Issues in European Countries (2010–2025). Earth 2026, 7, 2
2026
·
Malgorzata Waniek
, Rui Alexandre Castanho
, et al.
·
Earth
PDF
Slowly Running Out of Money: Entrepreneurial Dynamics and Determinants of New Firm Creation on the Outermost Regions
2025
·
António Manuel Martins Almeida
, Mara Franco
, et al.
·
SSRN Electronic Journal
Relying on Traditional Sources of Information: Maybe Not a Problem for the Old Destinations!
2025
·
António Manuel Martins de Almeida
, Mara Franco
·
Smart innovation, systems and technologies
A new scale to measure customer’s expectations about service dimensions: Application to the hotel service
2024
·
Mara Franco
, Raquel Meneses
·
European journal of tourism, hospitality and recreation
PDF
Meeting the Rural Tourists’ Expectations in the Azores Destination: A Preliminary Study-Based on the Perceptions of the Entrepreneurs
2023
·
Rui Alexandre Castanho
, Gualter Couto
, et al.
·
Smart innovation, systems and technologies
Exploring environmental satisfaction in tourist sites: a view to Madeira Island
2020
·
Luís Mota
, Mara Franco
, et al.
·
Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT)
PDF
Cultural dimensions impact on customer’s expectations about the hotel service: application in different HDI Latin countries
2020
·
Mara Franco
, Raquel Meneses
·
Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT)
PDF
Strategic analysis of tourism markets: proposed methodology.
1988
·
Mara Franco
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Works count:
25
Citation count:
137
H-index:
7
I10-index:
4
Year
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