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Irene R. R. Lu

Observed names: Irene Lu, Irene R.R. Lu
Institution: Carleton University
ORCID: 0000-0002-8362-5780
Observed ORCID: 0000-0002-8362-5780
OpenAlex ID: A5064982749
Modeling country image effects through an international crisis
2008 · Louise A. Heslop, Irene R.R. Lu, et al. · International Marketing Review · 131
Two new methods for estimating structural equation models: An illustration and a comparison with two established methods
2011 · Irene R.R. Lu, Ernest Kwan, et al. · International Journal of Research in Marketing · 109
An examination of the status and evolution of country image research
2016 · Irene R.R. Lu, Louise A. Heslop, et al. · International Marketing Review · 102
Embedding IRT in Structural Equation Models: A Comparison With Regression Based on IRT Scores
2005 · Irene R. R. Lu, D. Roland Thomas, et al. · Structural Equation Modeling A Multidisciplinary Journal · 56
Avoiding and Correcting Bias in Score-Based Latent Variable Regression With Discrete Manifest Items
2008 · Irene R. R. Lu, D. Roland Thomas · Structural Equation Modeling A Multidisciplinary Journal · 31
Aspiration, foreignness liability and market potential
2018 · Lee Li, Gongming Qian, et al. · International Marketing Review · 24
Entrepreneurial Motivation in University Business Students: A Latent Profile Analysis based on Self-determination Theory
2021 · Irene R. R. Lu, Ernest Kwan, et al. · Entrepreneurship Research Journal · 23
Australian consumers' attitudes toward France a decade after nuclear testing: evidence of forgiveness
2009 · Louise A. Heslop, Irene R. R. Lu, et al. · Journal of Consumer Behaviour · 23
The ivory tower and the street: How researchers defined country image over four decades and what consumers think it means
2019 · Irene R.R. Lu, Ernest Kwan, et al. · Journal of Business Research · 19
Measuring Country Image: a Research Proposal
2008 · Irene R. R. Lu, Louise A. Heslop · ASAC · 12
An investigation of two remedial measures for retailers to address the impact of disease threat on sustainable consumption: A moderated moderated mediation model
2023 · Irene R.R. Lu, Ernest Kwan · Journal of Retailing and Consumer Services · 9
Tableplot
2009 · Ernest Kwan, Irene R.R. Lu, et al. · Zeitschrift für Psychologie · 7
It’s All About My Team: Mega–Sport Events and Consumer Attitudes in a Time Series Approach
2016 · Anahit Armenakyan, Norm O’Reilly, et al. · Journal of Sport Management · 6
Does hosting the Olympic Games matter? Canada and Olympic Games images before and after the 2010 Olympic Games
2012 · Anahit Armenakyan, Louise A. Heslop, et al. · International Journal of Sport Management and Marketing · 6
Sport mega-events and tourism: contrasting the influence of host country and event
2016 · Norm O', N.A. Reilly, et al. · International Journal of Sport Management and Marketing · 5
"Tell me who's your host and I'll tell you who you are": Olympic Games image before and after the 2008 and 2010 Olympic Games
2013 · Anahit Armenakyan, Louise A. Heslop, et al. · International Journal of Sport Management and Marketing · 2
Exploring Impact of E-Marketplace Reputation and Reference Group on Trust of E-Marketplace
2013 · Ying‐Hueih Chen, Jyh‐Jeng Wu, et al. · Pacific Asia Conference on Information Systems · 2
Latent variable modeling in business research : a comparison of regression based on IRT and CTT scores with structural equation models
2004 · Irene Lu · 2
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Theranos: Small Volume Blood Testing (A)
2017 · John A. Quelch, Irene R. R. Lu · 1
The Role of Expectations, Confirmation, and Perceived Performance in Olympic Games Attitudes: A Cross-National Longitudinal Study
2015 · Anahit Armenakyan, Louise A. Heslop, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science · 1
Addressing Food Waste: an Exploration of Ingredient Schema Incongruity of Upcycled Foods
2023 · Lei Li, Yalda Fadaeiresketi, et al. · Global Fashion Management Conference
Segmenting the Gen Zers Based on Their Perceptions of Repurposed Products: a Preliminary Study
2023 · Ernest Kwan, Irene R. R. Lu, et al. · Global Fashion Management Conference
Wells Fargo & Co.: Respect Your Customers (A)
2017 · John A. Quelch, Irene R. R. Lu
Olympic Games: Does the Host Location Matter?
2016 · Anahit Armenakyan, Louise A. Heslop, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
Works count: 27
Citation count: 571
H-index: 10
I10-index: 10
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