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Kuo-Ning Liu
Institution:
Southern Taiwan University of Science and Technology
Observed institution:
Southern Taiwan University of Science and Technology
ORCID:
0000-0003-0414-774X
Observed ORCID:
0000-0003-0414-774X
OpenAlex ID:
A5067756927
Brand knowledge and non-financial brand performance in the green restaurants: Mediating effect of brand attitude
2020
·
Kuo-Ning Liu
, Clark Hu
, et al.
·
International Journal of Hospitality Management
·
84
The impact of experience on brand loyalty: Mediating effect of images of Taiwan hotels
2020
·
Kuo-Ning Liu
, Tung-I Tsai
, et al.
·
Journal of China Tourism Research
·
27
Critical success factors of green hotel investment in Taiwan
2021
·
Kuo-Ning Liu
, Clark Hu
·
International Journal of Contemporary Hospitality Management
·
24
The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process
2021
·
Kuo-Ning Liu
, Clark Hu
·
Asia Pacific Journal of Marketing and Logistics
·
9
Understanding Mainland Chinese Tourists’ Motivation and Constraints of Visiting Taiwan
2016
·
Hanqun Song
, Kuo-Ning Liu
, et al.
·
Journal of China Tourism Research
·
9
How service encounter tempo shapes emotions and satisfaction among Taiwanese Gen Y diners in luxury restaurants
2025
·
Kuo-Ning Liu
, Clark Hu
, et al.
·
Young Consumers Insight and Ideas for Responsible Marketers
·
2
Brand coolness and loyalty: how internet-celebrity restaurants earn Gen Z’s loyalty evidence from Taiwan
2026
·
Kuo-Ning Liu
, Clark Hu
, et al.
·
Asia Pacific Business Review
·
1
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Works count:
7
Citation count:
156
H-index:
5
I10-index:
3
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