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Paul J. Hopkinson

Observed name: Paul Hopkinson
ORCID: 0000-0002-8904-2156
Observed ORCID: 0000-0002-8904-2156
OpenAlex ID: A5069904056
From CRM to social CRM: A bibliometric review and research agenda for consumer research
2022 · Rodrigo Perez-Vega, Paul Hopkinson, et al. · Journal of Business Research · 117
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Exploring Relationship Quality
2000 · Francis Buttle, Peter Naudé, et al. · Research Explorer (The University of Manchester) · 14
Exploring the Use of AI to Manage Customer Relationship
2018 · Paul Hopkinson, Rodrigo Perez‐Vega, et al. · 5
Fundamentals of Marketing
2018 · Geraldine McKay, Paul Hopkinson, et al. · 5
The Transformative Power of Artificial Intelligence for Managing Customer Relationships: An Abstract
2023 · Paul J. Hopkinson, Aishwarya Singhal, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science · 4
Special Session: Relationship Intelligence: Affordance of AI in Practice: An Abstract
2020 · Rodrigo Perez-Vega, Paul Hopkinson, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science · 3
Measuring and Managing the Relationship Quality of Social Media based customer relationships
2018 · Aishwarya Singhal, Paul Hopkinson, et al. · 1
Building Customer Relationships One Tweet at a Time
2016 · Rodrigo Perez‐Vega, Paul Hopkinson · 1
Routes to market 2000: a review of current and future issues facing channel managers
1999 · Paul Hopkinson, Stuart Hanmer‐Lloyd · 1
On Re-Imagining the Role of Big Mac Index in Promoting International Economic Diplomacy: Some Perspectives
2022 · Ullas Rao, Paul J. Hopkinson, et al. · Springer eBooks
Marketing in Transition: Harnessing technology whilst embracing sustainability and traditional values
2018 · Paul Hopkinson
The Maldives as Islamic destination image
2017 · Naushad Mohamed, Babak Taheri, et al.
A time comes when silence becomes betrayal: the Indian expatriate perspective of social marketing
2017 · Kayanne Framroze, Helen Verhoeven, et al. · International Journal of Sustainable Society
Tangible and Intangible Heritage in Islamic Destination
2016 · Naushad Mohamed, Babak Taheri, et al.
Developing a University as a community of responsible action and leadership: an action research project
2012 · Paul Hopkinson, Sharon Turnbull, et al.
Identifying the barriers to managing channel relationships successfully: a perspective from the UK life and pensions industry
2006 · Paul Hopkinson, Stuart Hanmer‐Lloyd
Relationship quality: What do we know?: MBS Working Paper No. 410
2000 · Paul Hopkinson, Francis Buttle, et al.
Exploring the benefits of relationship quality in the independent financial adviser (IFA)-insurer relationship
2000 · Paul Hopkinson, Stuart Hanmer‐Lloyd, et al.
Measuring the strength of the Independent Financial Adviser (IFA) – life insurance provider relationship
1999 · Paul Hopkinson, Stuart Hanmer‐Lloyd
The role of commitment: managing independent channels of distribution in the life insurance sector
1999 · Paul Hopkinson, Stuart Hanmer‐Lloyd · Journal of Financial Services Marketing
Identifying the benefits of commitment in the IFA-insurer relationship: An exploratory study
1999 · Paul Hopkinson, Stuart Hanmer‐Lloyd, et al.
Works count: 21
Citation count: 151
H-index: 4
I10-index: 2
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