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Anny Nurbasari

Observed name: Anny Nurbasari Nurbasari
ORCID: 0000-0002-3759-2084
Observed ORCID: 0000-0002-3759-2084
OpenAlex ID: A5069971917
Entrepreneurship Education Increases Entrepreneurial Intention Among Undergraduate Students
2022 · Melia Astiana, Maya Malinda, et al. · European Journal of Educational Research · 95
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Smart Fish Feeder Using Arduino Uno With Fuzzy Logic Controller
2019 · Nisa Hanum Harani, Anggi Sholihatus Sadiah, et al. · IEEE International Conference on Computing, Engineering and Design (ICCED) · 16
Influence of Customer Relationship Marketing and Satisfaction of Customer Loyalty (Case Study: In Bank CIMB Niaga Lembong in Bandung)
2018 · Anny Nurbasari, Nisa Hanum Harani · Economics World · 8
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The Impact of Spiritual Marketing on Consumer Behavior in choosing Halal Food (CASE STUDY ON MOSLIM COMMUNITY IN BANDUNG)
2015 · Anny Nurbasari · 8
Perceived Ease of Utilization, Usefulness, Security, and Trust in Mobile Banking
2022 · Sherlen Tertia, Anny Nurbasari · Journal of Economics and Business · 6
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Analisis Daya Tarik Wisata, Kualitas Pelayanan Dimediasi Kepuasan Wisatawan dan Keterlibatan Wisatawan, pada Minat Berkunjung Ulang (Pengembangan Wisata Berkelanjutan di Pulau Padar
2024 · Anny Nurbasari, Agus Aribowo, et al. · Jurnal Sekretaris & Administrasi Bisnis (JSAB) · 5
The Influence of Brand Associations and Perceived Quality on Purchase Intention: Study at Cibaduyut Shoe Industry Center
2022 · Anny Nurbasari, R Gegha Para Kamanda · Matrik Jurnal Manajemen Strategi Bisnis dan Kewirausahaan · 5
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Analysis Branding Bandung City
2016 · Anny Nurbasari · 5
Pengaruh Social Media Marketing dan Influencer Marketing Terhadap Keputusan Pembelian Konsumen Produk Skincare Azarine di Universitas Kristen Maranatha
2024 · Deva Giovani Purba, Anny Nurbasari · Jurnal Sekretaris & Administrasi Bisnis (JSAB) · 4
The Effect Of Country Of Origin, Perceived Quality, And Brand Image On Purchase Intention (Case Study On Consumers Of Samsung Smartphone Users In Bandung City)
2024 · Jodi Muhaqi, Anny Nurbasari · Jurnal Sekretaris & Administrasi Bisnis (JSAB) · 4
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Influence of Competitive Advantage Strategy for Business Success
2016 · Anny Nurbasari, Nisa Hanum Harani · Global Conference on Business, Management and Entrepreneurship (GCBME) · 4
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The Millennial and Gen Z Obsession: Viral Marketing, Fomo, and Exclusive Apple Products
2025 · Rangga Sumirat, Anny Nurbasari · International Journal of Heritage Art and Multimedia · 3
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Revolutionizing Retail: How Technology Innovation Drives Customer Experience and Market Adaptability in Indonesia
2025 · Universitas Kristen Maranatha, Bandung, West Java, 40164,, Yudi Hartanto, et al. · Journal of Economics Finance and Management Studies · 3
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The Role of Brand Image Mediate the Influence of E-WOM and Celebrity Endorser on Purchase Intention of Lemonilo Instan Noodle Products
2023 · Anny Nurbasari Nurbasari, Isabella Monica Putri · The Journal of Management Digital Business and Entrepreneurship · 3
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The Influence of Online Customer Reviews, Prices, and Sales Promotions on Buying Interests in the Tokopedia Marketplace
2023 · Hartawati, Jessica Wiraatmaja, et al. · The Journal of Management Digital Business and Entrepreneurship · 3
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The Influence of Product Reviews, Prices and Trust on Online Purchase Decisions at Shopee
2022 · Telli Poniman Chandra, Anny Nurbasari · Indonesian Journal of Multidisciplinary Science · 3
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Webinar Sebagai Metode Pengumpulan Data di Era Pandemi Bagi Para Peternak Indonesia
2021 · Ariesya Aprillia, Agus Aribowo, et al. · Sendimas 2021 - Seminar Nasional Pengabdian kepada Masyarakat · 3
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Optimalisasi Program Pemasaran Bagi Pelaku Usaha Agrowisata Stroberi
2019 · Rully Arlan Tjahyadi, A. Rinny Maharsi, et al. · Patria Jurnal Pengabdian Kepada Masyarakat · 3
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The determinants of micro, small, and medium entrepreneurial behavior to use social media: Technology-organization-environment framework
2025 · Anny Nurbasari, Agus Aribowo, et al. · International Journal of Management and Sustainability · 2
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Analisis Peran Emosi Positif Sebagai Mediator Gaya Hidup Berbelanja Dan Motivasi Berbelanja Hedonis Terhadap Pembelian Impulsif Di E-Commerce
2025 · Mukmin Setiadi, Anny Nurbasari · Jurnal Sekretaris & Administrasi Bisnis (JSAB) · 2
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Fostering Entrepreneurial Intentions in Religious Organizations: The Impact of Digital Leadership and Value Co-Creation
2025 · Alfred Ohman, Marcellia Susan, et al. · Journal of Economics Finance and Management Studies · 1
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The Influence of E-Service Quality and Brand Ambassador on Consumer Trust and Purchase Intention: A Case Study of Somethinc Products on Shopee
2024 · Rafael Padilla, Rangga Sumirat, et al. · International Journal of Academic Research in Business and Social Sciences · 1
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Strategi Bauran Pemasaran Terhadap Kepuasan Wisatawan (Studi pada D'dieuland)
2023 · Ryxwel Alexander, Anny Nurbasari · Jurnal Sekretaris & Administrasi Bisnis (JSAB) · 1
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The Influence of Store Atmosphere and Sales Promotion on Impulse Buying at Lima Rasa Café During the Covid-19 Pandemic
2023 · Adrian Gradiyanto, Arini Dewi Pangestu, et al. · The Journal of Management Digital Business and Entrepreneurship · 1
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The Effect of Changes in Green Marketing on Consumer Attitude (A Case Study of Nike Shoes in Bandung City)
2014 · Anny Nurbasari · 1
Works count: 57
Citation count: 192
H-index: 5
I10-index: 2
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