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M. Vasan

Observed names: Dr. M. Vasan*, M. VASAN, Mohan Vasan
ORCID: 0000-0003-4600-4683
Observed ORCID: 0000-0003-4600-4683
OpenAlex ID: A5070296220
Impact of promotional marketing using Web 2.0 tools on purchase decision of Gen Z
2021 · M. Vasan · Materials Today Proceedings · 33
Evaluating agripreneurs’ satisfaction: exploring the effect of demographics and emporographics
2022 · G. Yoganandan, Abdul Aziz Abdul Rahman, et al. · Journal of Innovation and Entrepreneurship · 29
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Moderating effect of demographic and business characteristics on performance of women owned small enterprises: Empirical evidence from India
2020 · Mohan Vasan · Serbian Journal of Management · 21
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Impact of Job Stress on Job Satisfaction among the Pharmaceutical Sales Representatives
2018 · M. Vasan · Research Journal of Pharmacy and Technology · 19
Does the belief of farmers on land as God influence the adoption of smart farming technologies?
2023 · M. Vasan, G. Yoganandan · Benchmarking An International Journal · 12
Service quality, customer satisfaction and loyalty in the freight forwarding industry: the moderating role of animosity and CRM
2024 · G. Yoganandan, M. Vasan, et al. · International Journal of Business Innovation and Research · 11
Evaluating the quality of scientific research papers in entrepreneurship
2021 · G. Yoganandan, M. Vasan · Quality & Quantity · 9
Mediating effect of self-esteem on the purchase intention of problematic online gamers
2024 · J. Parameswari, G. Yoganandan, et al. · Entertainment Computing · 7
Is Logistics Service Quality a Pathway to Customer Loyalty in the International Freight Forwarding Industry
2021 · M. Vasan, G. YOGANANDAN · International Journal of Logistics Systems and Management · 7
Effectiveness of Word of Mouth Communication: Receiver Perspectives
2020 · M. Vasan · International Conference on I-SMAC (IoT in Social, Mobile, Analytics and Cloud) (I-SMAC) · 7
Evaluating the effect of logistics service quality on customer satisfaction and loyalty
2024 · G. Yoganandan, M. Vasan, et al. · International Journal of Services and Operations Management · 6
Reading habits of students of higher learning institutions during COVID-19 lockdown period
2023 · M. Vasan, G. Yoganandan · International Journal of Indian Culture and Business Management · 4
Causality Between FDI, GNI, and Exports : Empirical Evidence from India
2022 · G. Yoganandan, M. Vasan · Indian Journal of Finance · 4
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Consumer Behaviour and Brand Preference of Britannia Biscuits - An empirical study with reference to Salem, Tamil Nadu
2006 · K. Maruthamuthu, K. Krishnakumar, et al. · Indian Journal of Marketing · 2
Adoption of Disruptive Technologies by the Farmers: Evidence from India
2022 · G. Yoganandan, M. Vasan, et al. · International Conference on Advanced Computing and Communication Systems (ICACCS) · 1
Factors Determining Technology Adoption among Teachers of Higher Education Institutions in India: An Investigation during Post-pandemic Era
2024 · M. Jayanthi, M. Vasan · International Journal of Indian Culture and Business Management
Exploring the Relationship between Social Media Addiction and Time Spent on Social Media in the Post-COVID-19 Era
2023 · M. Vasan, M. Dineshkumar, et al. · International Journal of Business Innovation and Research
Evaluating the effect of logistics service quality on customer satisfaction and loyalty
2022 · Habil László Vértesy, M. Vasan, et al. · International Journal of Services and Operations Management
A Research on Human Capital Management Strategies in Sugar Manufacturing Plant
2019 · Dr. M. Vasan*, Dr. M. Sumathy, et al. · International Journal of Recent Technology and Engineering (IJRTE)
Customers' Satisfaction Towards Internet Banking of Icici Bank Limited - a Study in Erode City
2015 · M. VASAN · GBAMS- Vidushi
Owners’ Attitude Towards the Performance of Powerloom Sector in Tamilnadu - A Case of Erode District
2011 · M. Vasan · Asia Pacific journal of research in business management
Consumer shopping behaviour in retail stores - A case of Salem district
2011 · M. Vasan · International Journal of Marketing and Management Research
Works count: 22
Citation count: 172
H-index: 7
I10-index: 6
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