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Author

Matthew Wilson

ORCID: 0000-0002-7953-9679
Observed ORCID: 0000-0002-7953-9679
OpenAlex ID: A5071158719
Collaborative intelligence: How human and artificial intelligence create value along the B2B sales funnel
2020 · Jeannette Paschen, Matthew Wilson, et al. · Business Horizons · 406
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The circular economy meets artificial intelligence (AI): understanding the opportunities of AI for reverse logistics
2021 · Matthew Wilson, Jeannette Paschen, et al. · Management of Environmental Quality An International Journal · 225
When creative consumers go green: understanding consumer upcycling
2016 · Matthew Wilson · Journal of Product & Brand Management · 131
Interoperability: Our exciting and terrifying Web3 future
2022 · Andrew Park, Matthew Wilson, et al. · Business Horizons · 75
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Reverse logistics: Understanding end-of-life product management
2021 · Matthew Wilson, Sean Goffnett · Business Horizons · 60
#BuyNothingDay: investigating consumer restraint using hybrid content analysis of Twitter data
2020 · Jeannette Paschen, Matthew Wilson, et al. · European Journal of Marketing · 48
Crowdsourcing in a time of empowered stakeholders: Lessons from crowdsourcing campaigns
2017 · Matthew Wilson, Karen Robson, et al. · Business Horizons · 43
Consumer subversion and its relationship to anti‐consumption, deviant and dysfunctional behaviors, and consumer revenge
2021 · Matthew Wilson, Karen Robson, et al. · Psychology and Marketing · 39
Creating new products from old ones: Consumer motivations for innovating autonomously from firms
2019 · Karen Robson, Matthew Wilson, et al. · Technovation · 18
Crowdsourcing to manage service gaps in service networks
2019 · Amanda Blair, Thomas Martin Key, et al. · Journal of Business and Industrial Marketing · 13
Fine wine through time: a review of theJournal of Wine Research
2016 · Jeannette Paschen, Matthew Wilson, et al. · Journal of Wine Research · 11
Where is the power in numbers? Understanding firm and consumer power when crowdsourcing
2018 · Matthew Wilson · Business Horizons · 10
Brand responses to influencer scandals: An action plan for managers
2024 · Matthew Wilson, Obinna O. Obilo, et al. · Business Horizons · 6
Restraint on Black Friday: An Investigation into Consumer Motivations for Participating in “Buy Nothing Day”: An Abstract
2019 · Matthew Wilson, Jeannette Paschen, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science · 4
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Understanding and developing contributions to marketing theory
2021 · Matthew Wilson, Jeannette Paschen, et al. · Journal of Strategic Marketing · 1
Exploring supervisor and organizational support as predictors of commitment, satisfaction and conversion intention of business interns: testing a mediated path
2025 · Sean Goffnett, Matthew Wilson, et al. · Education + Training
The Relationship Between Crowdsourcing and Consumer Power
2022 · Matthew Wilson, Onyewuchukwu Obilo, et al. · Proceedings of the ... Annual Hawaii International Conference on System Sciences/Proceedings of the Annual Hawaii International Conference on System Sciences
Transparency and Ethics at Everlane
2021 · Karen Robson, Matthew Wilson
Perceptions of Power in the Digital Era: An Investigation of Idea Crowdsourcing versus Crowdvoting: An Abstract
2020 · Matthew Wilson, Obinna Obilo, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
Overcoming Challenges in Marketing Theory Education: An Abstract
2020 · Matthew Wilson, Kerstin Heilgenberg, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
Collaborative Intelligence – How human and artificial intelligence co-create value in B2B Marketing and Sales
2020 · Jeannette Paschen, Matthew Wilson · Business Horizons
Dimensions of sustainability in impoverished contexts in emerging economies
2019 · Stefanie Beninger, Matthew Wilson · Routledge eBooks
Overexposure of a Luxury Brand: Coach Inc.’s Distribution and Image Problem
2019 · Matthew Wilson, Karen Robson · SAGE Publications: SAGE Business Cases Originals eBooks
Eaze: Marijuana Delivered
2019 · Jeannette Paschen, Matthew Wilson, et al. · SAGE Publications: SAGE Business Cases Originals eBooks
Understanding Involvement of Luxury Gift Givers: An Abstract
2019 · Ulrich Paschen, Jeannette Paschen, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
Works count: 29
Citation count: 1,088
H-index: 11
I10-index: 12
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