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Ruoxi Yao

Observed name: Yao, Ruoxi
Observed institution: Liaoning Technical University
ORCID: 0000-0002-9925-7361
Observed ORCID: 0000-0002-9925-7361
OpenAlex ID: A5072011151
How do friendship artificial intelligence chatbots ( FAIC ) benefit the continuance using intention and customer engagement?
2023 · Baoku Li, Ruoxi Yao, et al. · Journal of Consumer Behaviour · 69
What promote farmers to adopt green agricultural fertilizers? Evidence from 8 provinces in China
2023 · Baoku Li, Yingying Qiao, et al. · Journal of Cleaner Production · 52
How does anthropomorphism promote consumer responses to social chatbots: mind perception perspective
2024 · Baoku Li, Ruoxi Yao, et al. · Internet Research · 41
Warmth or competence? The effects of cool and cuteness on the perceived quality of digital products
2021 · Baoku Li, Yafeng Nan, et al. · Asia Pacific Journal of Marketing and Logistics · 39
The inverted U-shaped relationship between information entropy of keyword combinations and sales of digital products: Evidence from China Tmall
2024 · Baoku Li, Yafeng Nan, et al. · Journal of Retailing and Consumer Services · 19
Carbon neutrality cognition, environmental value, and consumption preference of low-carbon products
2022 · Baoku Li, Yafeng Nan, et al. · Frontiers in Environmental Science · 14
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Understanding Attachment to Social Chatbots: The Roles of Loneliness, Self‐Disclosure, and Empathy
2025 · Ruoxi Yao, Yafeng Nan · Journal of Consumer Behaviour · 9
Works count: 8
Citation count: 243
H-index: 7
I10-index: 6
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