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Muhammad Waqas Rana

Observed names: Dr. Muhammad Waqas Rana, Dr. Muhammad Waqas Rana, M. Waqas Rana, MUHAMMAD WAQAS RANA
ORCID: 0000-0003-4098-5142
Observed ORCID: 0000-0003-4098-5142
OpenAlex ID: A5072124569
Nexus between relationship marketing and export performance of readymade garments exporting firms
2021 · KHALID JAMIL, DUNNAN LIU, et al. · Industria Textila · 27
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Investigating Green Financing Factors to Entice Private Sector Investment in Renewables via Digital Media: Energy Efficiency and Sustainable Development in the Post-COVID-19 Era
2022 · Muhammad Waqas Rana, Sufang Zhang, et al. · Sustainability · 25
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The tech advantage: exploring technological determinants of social media marketing adoption in Pakistani small and medium startups
2025 · Arsalan Ahmed, Sara Rashid, et al. · Journal of Innovation and Entrepreneurship · 23
The Influence of Shopping Motivation On Sustainable Consumption: A Study Related To Eco-Friendly Apparel
2023 · Samira Durrani, Maimoona Sohail, et al. · journal of social sciences review · 10
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Eco-Innovation and its impact on Environmental Performance in the context of Green Technology
2021 · Muhammad Waqas Rana, Zhang Sufang, et al. · International Conference on Engineering and Emerging Technologies (ICEET) · 9
The Role of Artificial Intelligence in Influencer Marketing
2024 · Muhammad Waqas Rana, Mohammad Shahnawaz Ashfaq, et al. · Bulletin of Business and Economics (BBE) · 5
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Exploring the Impact of Sustainable Media Campaigns on Consumer Behavior
2024 · Abdul Saleem, Sanya Shahid, et al. · Bulletin of Business and Economics (BBE) · 5
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An Empirical Study of Models and APPs Design of the Adoption Ease of Mobile Payments
2022 · Muhammad Waqas Rana, Sufang Zhang, et al. · International Conference on Engineering and Emerging Technologies (ICEET) · 2
Political Participation through Social Networking Sites in China
2022 · Shafaq Fatema, Yanbin Li, et al. · International Conference on E-business, Management and Economics (ICEME) · 2
Impact of Strategic Hrm Practices on Organizational Sustainability
2025 · Muhammad Waqas Rana · Suffa University Journal of Business Management · 1
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An Investigation of the Significance Factors Influencing Job Satisfaction in the Pharmaceutical Sector of Pakistan
2024 · Zainuddin Shaikh, Muhammad Waqas Rana · International Journal of Trends and Innovations in Business & Social Sciences · 1
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A Study of Human-Computer Interaction to Engage the Customers in the Context of Social Media Marketing
2023 · Burhan Sadiq, Tan Zhongfu, et al. · International Conference on Engineering and Emerging Technologies (ICEET) · 1
The Influence of Micro/Macro-Influencers on Purchase Decisions in Fashion Industry
2025 · Syeda Aqsa Zanib, Dr. Muhammad Waqas Rana, et al. · Journal of Business and Management Research
Deciphering Digital Marketing: Unveiling Consumer Purchase Intentions
2025 · Dr. Faizah Yasir Jalbani, Moosa Afzal Dawood, et al. · Bulletin of Management Review
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The Drivers of Omnichannel Shopping Intention: Assessing the Role of Gender as a Moderator in Apparel Industry
2024 · Dr. Muhammad Waqas Rana, Majid Ali Khushik, et al. · International Journal of Social Science & Entrepreneurship
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The Role of Sales Personnel in Customer Involvement & Loyalty The Mediating Role of Customer Engagement in Apparel Store
2023 · Muhammad Waqas Rana, Maliha Nadeem, et al. · International Journal of Trends and Innovations in Business & Social Sciences
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Studying the Influential Factors for Intention to Use Social Networking Sites
2023 · Tayyeba Bashir, Tan Zhongfu, et al. · International Conference on Engineering and Emerging Technologies (ICEET)
Project of CPEC on Pakistani TV Channels: Media Preferences and Project Understanding Influence awareness
2023 · Muhammad Waqas Rana, Sufang Zhang, et al. · International Conference on Smart Computing and Application (ICSCA)
Prioritising CPEC Energy Projects using AHP and TOPSIS Technique
2022 · Muhammad Waqas Rana, Sufang Zhang, et al. · International Conference on Engineering and Emerging Technologies (ICEET)
Impact of Customer Relationship Management, Technological Turbulence, and Customer-Centric Management on Financial Performance
2022 · Muhammad Asad Hamid, Suhail Abid, et al. · Global Economics Review
Satellite Televisions And Advertising Industry
2011 · Muhammad Waqas Rana
Works count: 23
Citation count: 112
H-index: 5
I10-index: 4
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