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Kristina Kampfer

Observed name: Kampfer, Kristina
ORCID: 0000-0003-4491-734X
Observed ORCID: 0000-0003-4491-734X
OpenAlex ID: A5073835134
From Glossy to Greasy: The Impact of Learned Associations on Perceptions of Food Healthfulness
2019 · Ning Ye, Maureen Morrin, et al. · Journal of Consumer Psychology · 84
Touch-flavor transference: Assessing the effect of packaging weight on gustatory evaluations, desire for food and beverages, and willingness to pay
2017 · Kristina Kampfer, Alexander Leischnig, et al. · PLoS ONE · 78
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Multisensory innovation: Haptic input and its role in product design
2017 · Kristina Kampfer, Bjoern Ivens, et al. · IEEE Engineering Management Review · 16
The Power of Femvertising: Boosting Customers’ Willingness to Pay
2025 · Uta Fessler-Purkarthofer, Kristina Kampfer, et al. · Springer eBooks
Beraten erlaubt, Berühren verboten – experimentelle Untersuchung des veränderten Konsumierendenverhaltens durch die Coronapandemie
2023 · Mandy Nuszbaum, Kristina Kampfer · FOM-Edition
Onlinehandel im Wandel
2022 · Kristina Kampfer, Annabel Acker · Krisen-, Sanierungs- und Insolvenzberatung/KSI digital
Haptics in multisensory marketing : theoretical and empirical investigations of the effect of weight on product evaluation and consumer response
2016 · Kristina Kampfer
Can You Feel What You Expect? How A-Modal Information Affects Haptic Perception
2013 · Kristina Kampfer, Monika Imschloß, et al. · ACR European Advances
Works count: 9
Citation count: 178
H-index: 3
I10-index: 3
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