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Author

Swati Soni

Observed institution: Jaipuria Institute of Management
ORCID: 0000-0002-5694-8154
Observed ORCID: 0000-0002-5694-8154
OpenAlex ID: A5074255891
Does green transformational leadership reinforce green creativity? The mediating roles of green organizational culture and green mindfulness
2024 · Shalini Srivastava, Deepti Pathak, et al. · Journal of Organizational Change Management · 71
Customer perceived ethicality and electronic word of mouth approach to customer loyalty: the mediating role of customer trust
2024 · Saeed Aldulaimi, Swati Soni, et al. · International Journal of Ethics and Systems · 32
The Determinants of Consumer Willingness to Search for Environmental-Friendly Products: A Survey
2012 · Pradeep Kautish, Swati Soni · 18
Pester Power Effect of Advertising
2007 · Swati Soni, Makarand Upadhyaya · 16
Barriers for adoption of green supply chain management in cement industry: an interpretive structural modelling (ISM) approach
2023 · Varun Chotia, Swati Soni, et al. · Annals of Operations Research · 12
Workplace Emotions: A Study of Frontline Hotel Employees
2017 · Swati Soni · Management and Labour Studies · 11
Generational Differences in Work Commitment of Software Professionals: Myth or Reality?
2011 · Swati Soni, Makarand Upadhyaya, et al. · Abhigyan · 6
Impact investing in action: A framework for sustainability
2023 · Sunil Chenichery Thazhath Kumar, Varun Chotia, et al. · International Journal of Management and Sustainability · 5
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Examining the nexus of infrastructure development and economic growth: Evidence from SAARC countries
2024 · Vinay Khandelwal, Varun Chotia, et al. · Problems and Perspectives in Management · 3
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Building Anthropomorphic Brands: Big Success of Chhota Bheem
2017 · Swati Soni, Sheenu Jain · FIIB Business Review · 2
Mamaearth: a digital first brand venturing offline
2024 · Swati Soni, Devika Trehan, et al. · Emerald Emerging Markets Case Studies · 1
Business Presentation Skills: The Twenty-first-century Conundrum
2023 · Devika Trehan, Swati Soni · Asian Journal of Management Cases · 1
Working from Home and Work-Family Balance: A Study of Women Educators during Lockdown
2021 · Swati Soni, Tina Jain · Asian Women · 1
Chikki in a New Avatar—Will There be Demand?
2019 · Sheenu Jain, Swati Soni · FIIB Business Review · 1
The Role of Indian Knowledge Tradition in Personality Development and Character Building
2026 · Swati Soni · ShodhShreejan Journal of Creative Research Insights
Fashion With a Conscience: A Review of Sustainable Fashion Landscape Using TCCM Framework
2026 · Swati Soni, Pooja Kushwaha, et al. · Emerald Group Publishing Limited eBooks
Factors influencing green product purchase decision: cross-cultural evidence from tier 1 and 2 cities in India
2026 · Gunjan Sharma, Swati Soni, et al. · International Journal of Productivity and Quality Management
Assessing the perceived benefits of green apparel: The role of brand engagement, brand awareness, and past environmental behaviourin purchase decision-making
2024 · Kapil Agrawal, Swati Soni, et al. · JIMS8M The Journal of Indian Management & Strategy
Factors Influencing Green Product Purchase Decision: Cross-Cultural Evidence from Tier I and II Cities in India
2024 · Meenakshi Ingle, Mohd Nasim Uddin, et al. · International Journal of Productivity and Quality Management
‘Health Isn’t Wealth’-An Indian Reality
2020 · Swati Soni · Indian Journal of Public Health Research & Development
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Marketing the De-Monetization Moment
2017 · Sheenu Jain, Swati Soni · Adarsh Journal of Management Research
Branding the Unbranded World of Flowers
2016 · Sheenu Jain, Swati Soni · FIIB Business Review
A Novel Advance To Segregating The Universal Teenager
2013 · Makarand Upadhyaya, Swati Soni · Oorja- International Journal of Management and IT
Marketing Success through Holistic Branding
2006 · Makarand Upadhyaya, Swati Soni · Indian Journal of Marketing
Works count: 24
Citation count: 180
H-index: 6
I10-index: 6
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