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Deni Adha Akbari

Observed names: Akbari, Deni Adha, DENI ADHA AKBARI, Deni Akbari
ORCID: 0000-0002-5485-1658
Observed ORCID: 0000-0002-5485-1658
OpenAlex ID: A5080044761
The Marketing Power of TikTok: A Content Analysis in Higher Education
2022 · Deni Adha Akbari, Bella Jastacia, et al. · Binus Business Review · 74
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The The Use of Instagram for Promoting Private Higher Education In Jakarta Indonesia
2023 · Marwa Ulfa, Farida Hariyati, et al. · MediaTor (Jurnal Komunikasi) · 12
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Implementation of Integrated Marketing Communication for ERIGO Brand Through Instagram
2023 · Lisa Rosita, Farida Hariyati, et al. · Technium Social Sciences Journal · 9
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Pengaruh Financial Literacy, Financial Experience, Dan Fintech Terhadap Financial Behavior Masyarakat Kota Depok
2023 · Farah Salsabila Putri Waluyo, Arif Widodo Nugroho, et al. · Creative Research Management Journal · 5
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Assessing the Engagement Strategies of Indonesia’s Top 5 Universities on Instagram
2024 · Deni Adha Akbari, Eti Rochaety, et al. · Agregat Jurnal Ekonomi dan Bisnis · 4
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Analyzing the Impact of YouTube Watch Time on Higher Education Institution Promotions and Admissions
2023 · Deni Adha Akbari, Eti Rochaety · Technium Social Sciences Journal · 4
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Does The Lecturers’ Innovativeness Drive Online-Learning Adoption in Higher Education? A Study based on Extended TAM
2024 · Diah Purwandari, Mohamad Saparudin, et al. · Jurnal Sisfokom (Sistem Informasi dan Komputer) · 3
Exploring Just Noticeable Difference Between Ai Endorsers and Human Endorsers in Advertising Campaigns
2023 · DENI ADHA AKBARI · Zenodo (CERN European Organization for Nuclear Research) · 3
Social Media Rebranding Strategies for Expanding Audience Reach on Higher Education Institution Promotions and Admissions
2023 · Marwa Ulfa, Farida Hariyati, et al. · Technium Social Sciences Journal · 3
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Workshop Digital Marketing Dan Penyusunan Laporan Keuangan Bagi Siswa Smkn 51 Jakarta
2022 · Mila Indriastuti, Deni Adha Akbari, et al. · Jurnal Abdi Mandala · 3
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Analisis User Interface Website SIAM UNPRI Berbasis Eye Tracking
2024 · Evta Indra, Muhammad Farhan, et al. · Jurnal Teknologi Dan Sistem Informasi Bisnis · 2
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Analisis Perbedaan Atensi Visual Customer Shopee Terhadap Produk Flash Sale Dengan Produk Normal Berbasis Eye Tracking
2024 · Zabbrina Ayu Marcellina Tanjung, Dita Sari Vita L.S, et al. · Jurnal Teknik Informasi dan Komputer (Tekinkom) · 2
A Systematic Literature Review: Commercial Effectiveness of AI in Building Target Audience Interest in a Product
2024 · Deni Adha Akbari, Bella Jastacia · UHAMKA International Conference on Economics and Business (UHICEB) · 2
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Pemberdayaan Generasi Z Melalui Digital Marketing Dan Manajemen Usaha
2025 · Akbari, Deni Adha · Glow Jurnal Pengabdian Kepada Masyarakat · 1
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The Influence of Green Marketing, Environmental Awareness, and Consumer Value on Sustainable Purchase Intentions
2025 · Harimurti Wulandjani, Deni Adha Akbari, et al. · West Science Business and Management · 1
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Pelatihan Digital Branding Kampung Wisata Bagi Kompepar Kampung Pulo Geulis Bogor
2023 · Farida Hariyati, Yulia Rahmawati, et al. · Jurnal Media Pengabdian Komunikasi · 1
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The Influence of Business Location and Store Atmosphere on Purchasing Decisions in Ruang Namu Coffee & Eatery
2022 · Fadikha Fahruriza, Deni Adha Akbari · Inovbiz Jurnal Inovasi Bisnis Seri Manajemen Investasi dan Kewirausahaan · 1
Non-Verbal Elements as Primary Attentional Anchors Across Generational Cohorts: Eye-Tracking Evidence from Multimodal Communication Context
2026 · Rizki Edmi Edison, Deni Adha Akbari, et al. · JURNAL ARBITRER
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The Effect of Digital Capability and Market Orientation on Marketing Performance
2026 · Vera Selviana Adoe, Feba Dinova Dex Tovtora, et al. · West Science Business and Management
Tailored Timing, Hashtags, and Content: What Drives Instagram Engagement in Top Islamic Universities in Indonesia?
2025 · Akbari, Deni Adha, Rochaeti, Eti, et al. · STIE Kesuma Negara Blitar
Comparing the Effectiveness of Human and AI-Generated Endorsers in Advertising Campaigns
2024 · Deni Adha Akbari, Ujang Sumarwan, et al. · Agregat Jurnal Ekonomi dan Bisnis
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Investigating visual engagement of Generation Z with presidential campaign infographics through Eye-Tracking technology
2024 · Evta Indra, Hidayati Hizkia, et al. · Journal Of Natural Sciences And Mathematics Research
Analisis Atensi Visual Calon Mahasiswa Pada Brosur Perguruan Tinggi Menggunakan Metode Eye Tracking
2024 · Dede Febrian Saragih Sumbayak, Muhammad Baihaqi Siregar, et al. · Jurnal Teknik Informasi dan Komputer (Tekinkom)
Empowering Young Gen Z Entrepreneurs: Digital Marketing Strategy Training for Success
2024 · Deni Adha Akbari, Eti Rochaeti, et al. · Glow Jurnal Pengabdian Kepada Masyarakat
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Exploring the Connection Between YouTube Channel Content and Average View Duration in Higher Education Marketing
2023 · Deni Adha Akbari, Rizki Edmi Edison · International journal of innovation, creativity and change
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Works count: 30
Citation count: 142
H-index: 5
I10-index: 3
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