Author

Bintu Mustapha

Observed name: Mustapha, Bintu

Institutions: Kashim Ibrahim University, Kashim Ibrahim University

Observed institutions: Kashim Ibrahim University, Kashim Ibrahim University, University of Maiduguri, Sharda University

OpenAlex ID: A5084433690

Effects of Marketing Mix Strategy on Performance of Small Scale Businesses in Maiduguri Metropolitan, Borno State Nigeria

2017 · Bintu Mustapha · Journal of Marketing and Consumer Research · 15

An Analysis of Consumer Perceptions and Usage of Mobile Telecommunications Brand in the Maiduguri Township in Nigeria

2013 · Bintu Mustapha · IOSR Journal of Business and Management · 1

An Exploratory Study of the Risks and Benefits of Speculative Business from the Perspectives of the Muslim Community

2026 · Bukar, Abba Alhaji, Bukar, Wakil Mala, et al. · Maddah Journal of Advanced Da wah Management Research

Exploring the Risks and Benefits of Speculative Business From Islamic Perspectives

2026 · Abba Alhaji Bukar, Wakil Mala Bukar, et al. · Bulletin of Islamic Research

Impact of E-Service Determinants on Online Repurchase Intention of Staff of University of Maiduguri Nigeria

2025 · Saleh Audu Sani, Mohammed Dauda, et al. · Solo International Collaboration and Publication of Social Sciences and Humanities

Effects of Social Marketing on Customer Patronage of Family Planning Products in Maiduguri

2022 · N. Ndubuisi, Veronica, Y.B.K. Imam, et al. · GUSAU Journal of Business Administration

Marketing Channel Conduct and Margin on Performance of Soft Drink Distributors in Maiduguri, Borno state, Nigeria

2017 · Mustapha, Bintu, Ibrahim, Maryam Imam · Universiti Utara Malaysia Institutional Repository (Universiti Utara Malaysia)

Import of Information Sources in the Industrial Purchase Decision in Maiduguri, Borno State Nigeria

2017 · Bintu Mustapha · Journals & Books Hosting (International Knowledge Sharing Platform)

Factor Determinants of Female Secondary School Students’ Performance in Mathematics

2016 · Samuel Sardauna Sule, Bintu Mustapha · ATBU Journal of Science, Technology & Education

The Role of Autophagy in Cell Survival and Cell Death

2015 · Hassan Dawud Jidda, Yakubu Dawud Jidda, et al.

Influence of Compatibility on Adoption of Hiv/Aids Preventive Measures in Maiduguri Metropolis: A Social Marketing Perspective

2014 · Yakaka Gamama, Bintu Mustapha · IOSR Journal of Business and Management

Training, Re-Training and Organizational Adaptation to Technological Changes: A Study of Federal Training Centres in Nigeria -

2013 · Mustapha Momoh, Bintu Mustapha

Works count: 12

Citation count: 16

H-index: 1

I10-index: 1