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Muhammed Fatih Cevher

Observed names: CEVHER, Muhammed Fatih, Cevher, Muhammed Fatih, Muhammed Fatih CEVHER
Institution: Munzur University
Observed institution: Munzur University
ORCID: 0000-0002-0992-8118
Observed ORCID: 0000-0002-0992-8118
OpenAlex ID: A5084453337
Digital Marketing and Customer Experience Strategy
2024 · Muhammed Fatih Cevher · Advances in business strategy and competitive advantage book series · 13
Investigating Consumers’ Boycott Behavior in the Context of Israeli-Palestinian Conflict: Social Media, Consumer Animosity and Perceived Efficacy Perspectives
2025 · Muhammed Fatih Cevher · Fırat Üniversitesi Sosyal Bilimler Dergisi · 8
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Evolution of digital marketing campaigns with artificial intelligence and machine learning: Analysing success prediction capabilities
2025 · Erkan Gülter, Muhammed Fatih Cevher · Business And Management Studies An International Journal · 5
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The Impact of Social Marketing and Corporate Social Responsibility on Energy Savings as a Competitive Strategy
2023 · Filiz Mızrak, Muhammed Fatih Cevher · Advances in marketing, customer relationship management, and e-services book series · 5
Bibliometric Analysis of the Internet of Things From a Marketing Perspective
2023 · Muhammed Fatih Cevher · Journal of Research in Business · 5
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Sosyal Medyada Satın Alma Niyetinin Demografik Özellikler Açısından İncelenmesi
2020 · Muhammed Fatih CEVHER · Beykent Üniversitesi Sosyal Bilimler Dergisi · 4
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Examination of Consumer Perceptions Regarding Productive Artificial Intelligence Applications: A Qualitative Study on the Case of ChatGPT
2025 · Cevher, Muhammed Fatih · DergiPark (Istanbul University) · 3
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Tüketicilerin Online Alışveriş Platformlarından Satın Alma Niyetlerine Yönelik Nitel Bir Araştırma
2024 · Muhammed Fatih Cevher · Fiscaoeconomia · 3
Metaverse Ve Pazarlama: Di̇ji̇tal Dönüşümün Yeni̇ Boyutlari
2023 · Muhammed Fatih CEVHER · Fırat Üniversitesi Uluslararası İktisadi ve İdari Bilimler Dergisi · 3
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Dijital Çağ Teknolojileri ve Pazarlama
2023 · Muhammed Fatih Cevher · Özgür Yayınları eBooks · 2
Uluslararası Pazarlama
2021 · Furkan Demirtaş, Adnan Özdemir, et al. · Akademisyen Kitabevi eBooks · 2
Adoption of artificial intelligence-supported digital banking applications and their impact on customer loyalty
2020 · Muhammed Fatih Cevher, Esra Önen · Upravlenets · 2
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Perceived AI Anthropomorphism and Brand Loyalty in Generative AI Services: The Roles of Confirmation, Brand Trust, Satisfaction, and Continuance Intention
2026 · Gamze EREN, Erkan GÜLTER, et al. · Journal of theoretical and applied electronic commerce research
THE IMPACT of ESG on BRAND TRUST, BRAND LOYALTY, and BRAND IMAGE in THE CONTEXT OF SUSTAINABILITY
2026 · Muhammed Fatih Cevher, Erkan Gülter · Akademik Yaklaşımlar Dergisi
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Dijital Pazarlamada Öne Çıkan Başlıklar ve Uygulamalı Çalışmalar
2023 · Muhammed Fatih Cevher, Bora Açan, et al. · Özgür Yayınları eBooks
Fijital Pazarlama: Geleneksel ve Dijital Pazarlamanın Kesişimi
2023 · CEVHER, Muhammed Fatih · Zenodo (CERN European Organization for Nuclear Research)
Tüketi̇ci̇leri̇n Di̇ji̇tal Yayin Platformu Terci̇hleri̇ni̇n Çok Kri̇terli̇ Karar Verme Yöntemleri̇ İle İncelenmesi̇
2023 · Cevher, Muhammed Fatih, Çubuk, Muhammed · DergiPark (Istanbul University)
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Kri̇z Dönemleri̇nde Sosyal Pazarlama: Covid-19 İncelemesi̇
2021 · Muhammed Fatih CEVHER · Bingöl Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
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Sosyal Pazarlamanın Terörle Mücadelede Kişilerin Tutumu Üzerindeki Etkisinde Güvenlik Algısının Aracılık Etkisi
2021 · Gültekin Kutlu, Zelal, Cevher, Muhammed Fatih · Zenodo (CERN European Organization for Nuclear Research)
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Social Media Consumer Perceptions in the Context of Demographic Features
2020 · Muhammed Fatih Cevher, Erdoğan Taşkın · Uluslararası Avrasya ekonomileri konferansı
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The effect of social media phenomenes on consumer perception and purchase intention
2019 · Cevher, Muhammed Fatih · Beykent University Repository
Viral pazarlamanın tüketicilerin satın alma kararları üzerine etkisi / Viral marketing's impact on consumers' purchasing decisions
2014 · Muhammed Fatih Cevher · DSpace - FIRAT (Fırat University)
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Works count: 22
Citation count: 55
H-index: 5
I10-index: 1
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