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Arief Bowo Prayoga Kasmo

Observed names: Arief Bowo Prayoga KASMO, Arief Kasmo, Kasmo, Arief Bowo Prayoga
Observed institution: Mercu Buana University
ORCID: 0000-0002-7449-386X
Observed ORCID: 0000-0002-7449-386X
OpenAlex ID: A5086912888
Peran Dan Fungsi Usaha Mikro Kecil Dan Menengah (umkm) Dalam Memitigasi Resesi Ekonomi Global 2023
2022 · Eneng Fitri Zakiyah, Arief Bowo Prayoga Kasmo, et al. · Jurnal Cakrawala Ilmiah · 23
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Pengaruh Sikap, Norma Subjektif dan Persepsi Kontrol Perilaku Terhadap Minat Kepemilikan Kartu Kredit
2017 · Idris Idris, Arief Bowo Prayoga Kasmo · Jurnal Manajemen dan Bisnis Indonesia · 19
Revitalisasi Pemasaran UMKM melalui Estetika Digital dan Konektivitas Sosial
2025 · Asep Hendra Prakasa, Arief Bowo Prayoga Kasmo · Solusi · 9
Integrating Corporate Strategy with Digital Transformation, Cybersecurity, and Sustainability
2025 · Arief Bowo Prayoga Kasmo, Surender Mor, et al. · Jurnal Lemhannas RI · 9
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The Paradox of AI Adoption in Emerging Economies: A Structural Equation Analysis of Usage Intensity and SMEs Performance
2025 · Shinta Rahmani, Arief Bowo Prayoga Kasmo, et al. · Statistics Optimization & Information Computing · 7
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Enhancing digital engagement: The role of cognitive evaluations and affective aspects in airline web application commitment
2025 · Arief Bowo Prayoga Kasmo, Diah Fistiani Sukardiman, et al. · Edelweiss Applied Science and Technology · 6
Effect of Career Development Support on Work Engagement Using Workplace Social Capital and Organizational Commitment as Moderation and Mediation
2024 · Mafizatun Nurhayati, Daru Asih, et al. · Jurnal Riset Bisnis dan Manajemen · 6
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Creating Millennial Generation Loyalty Through Customer Perceived Value on Halal Local Cosmetic Products
2024 · Siti Asriah Immawati, Jumarno Jumarno, et al. · SENTRALISASI · 6
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Prioritizing the Role of Baitul Maal Wat Tamwil in Empowering the Community's Economy
2021 · Daru ASIH, Wiwik UTAMI, et al. · ICCD · 6
The Determinants of Muslim Millennials' Intention Towards Savings Sukuk
2022 · Rajut Prasetya, Syifa Fauziah, et al. · Al-Muzara ah · 3
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Studi Brand Switching Behavior Dari Taxi Meter Konvensional Ke Taxi Online
2018 · Arief Bowo Prayoga Kasmo, Riska Jayanti · INOBIS Jurnal Inovasi Bisnis dan Manajemen Indonesia · 3
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Revealing Types of Tourism Space in the Spatial Landscape on Malioboro Street, Yogyakarta
2025 · Diana Ayudya, Mona Anggiani, et al. · Jurnal Arsitektur dan Perencanaan (JUARA) · 2
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The Online Fruit and Vegetable Purchase Decisions: The Roles of Lifestyle, Promotion, and Service Quality
2025 · Diah Fistiani Sukardiman, Vianty Adelli Santo, et al. · AMAR (Andalas Management Review) · 2
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Analysis of Factors Influencing Intention to Purchase “Portable Fire Extinguisher” for Residential House in DKI Jakarta
2023 · Theresia Oktovani, Arief Bowo Prayoga Kasmo · Dinasti International Journal of Digital Business Management · 2
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Determinasi Nilai Perusahaan berdasarkan Aspek Total Asset Turn Over, Kepemilikan Manajerial, Keputusan Inverstasi dan Keputusan Pendanaan (Studi Empiris Pada Perusahaan Manufaktur Sub Sektor Makanan dan Minuman Periode 2016-2021)
2023 · Milawati, Lucky Nugroho, et al. · ARBITRASE Journal of Economics and Accounting · 2
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Toward a Model of the Linkages Between Safety Culture and Employee Performance in Gold Mining Companies
2019 · Winda Widyanty, Arief Bowo Prayoga Kasmo · International Conference on Organizational Innovation (ICOI) · 2
Pengaruh Promosi Terhadap Brand Image Pada Pengambilan Keputusan Menjadi Mahasiswa Universitas Mercu Buana
2016 · Ali Hanafiah, Arief Bowo Prayoga Kasmo · 2
A Descriptive Study of the Indonesian Consumers
2015 · Arief Bowo Prayoga Kasmo, Nabsiah Abdul Wahid, et al. · Advanced Science Letters · 2
Sustainable Human Resource Management and the Green Leadership Nexus: A Conceptual Systematic Review Toward Sustainable Organizational Performance
2026 · Unang Toto Handiman, Arief Bowo Prayoga Kasmo, et al. · International Journal of Applied Sciences & Development · 1
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The Entrepreneurship Training and Housewives’ Economic Independence: The Strategic Role of MSMEs and Socio-Economic Moderators
2025 · Arief Bowo Prayoga Kasmo, Setyo Riyanto, et al. · AMAR (Andalas Management Review) · 1
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Driving Msme Digital Transformation in Meruya Selatan: the Role of Manychat Ai in Sustainable Growth and Intelligent Automation
2025 · Ariyani WARDHANA, Aditya Pratama NANDIWARDHANA, et al. · ICCD · 1
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The Role of Halal Awareness, Halal Certification and Green Product Toward Purchase Intention on Shopee
2025 · Andini Rahmadina, Arief Bowo Prayoga Kasmo · Bisman (Bisnis dan Manajemen) The Journal of Business and Management · 1
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The Role of Trust in Moderating the Impact of Affiliate and Social Media Marketing on Financial Service Purchase Decisions
2024 · Tesa Uci Yugita, Arief Bowo Prayoga Kasmo · Formosa Journal of Applied Sciences · 1
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Kajian Penggunaan Aplikasi Digital Dalam Meningkatkan Pendapatan Umkm Pada Sektor Makanan (studi Kasus Ayam Gepuk Pak Gembus)
2022 · Maria Maria, Arief Bowo Prayoga Kasmo, et al. · Jurnal Cakrawala Ilmiah · 1
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Pengaruh Produk Hijau, Iklan Hijau, dan Kemasan Hijau terhadap Keputusan Pembelian Konsumen
2026 · Henanda, Bagus Prima, Kasmo, Arief Bowo Prayoga · Indonesia Economic Journal
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Works count: 39
Citation count: 116
H-index: 6
I10-index: 2
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