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Nazlida Muhamad

Observed names: NAZLIDA MUHAMAD, Nazlida Binti Muhamad
ORCID: 0000-0003-2790-8900
Observed ORCID: 0000-0003-2790-8900
OpenAlex ID: A5088057641
The constructs mediating religions' influence on buyers and consumers
2010 · Nazlida Muhamad, Dick Mizerski · Journal of Islamic marketing · 176
The role of religious motivation in an international consumer boycott
2018 · Nazlida Muhamad, Munirah Khamarudin, et al. · British Food Journal · 104
Challenges of Halal Standards and Halal Certification for Islamic Marketing
2023 · Mohammad Mominul Islam, Mohamed Syazwan Ab Talib, et al. · Muslim Business and Economic Review · 93
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Does the country of origin of a halal logo matter? The case of packaged food purchases
2017 · Nazlida Muhamad, Vai Shiem Leong, et al. · Review of International Business and Strategy · 89
The Effects of Following Islam in Decisions about Taboo Products
2013 · Nazlida Muhamad, Dick Mizerski · Psychology and Marketing · 82
Internal marketing: a review and future research agenda
2021 · Fatima Saman Qaisar, Nazlida Muhamad · Asia Pacific Business Review · 68
Consumer knowledge and religious rulings on products
2016 · Nazlida Muhamad, Vai Shiem Leong, et al. · Journal of Islamic marketing · 62
Developing theoretical lenses for upstream halal businesses
2023 · Mohammad Mominul Islam, Mohamed Syazwan Ab Talib, et al. · Journal of Islamic marketing · 59
Measuring religiosity among Muslim consumers: observations and recommendations
2018 · Muhammad Talha Salam, Nazlida Muhamad, et al. · Journal of Islamic marketing · 59
Corporate image as an enabler of customer retention
2022 · Vai Shiem Leong, Diyana Maslina Hj Ahady, et al. · International Journal of Quality and Service Sciences · 36
Halal certification of marketing mix focusing on cosmetics
2024 · Mohammad Mominul Islam, Mohamed Syazwan Ab Talib, et al. · Journal of Islamic marketing · 26
Healthcare quality for Muslims: TCCM and TSR frameworks analyses
2021 · Shahidul Islam, Nazlida Muhamad, et al. · Journal of Islamic marketing · 24
Patient-centered communication: an extension of the HCAHPS survey
2021 · Shahidul Islam, Nazlida Muhamad · Benchmarking An International Journal · 23
Customer-perceived service wellbeing in a transformative framework: Research propositions in the area of health services
2021 · Shahidul Islam, Nazlida Muhamad, et al. · International Review on Public and Nonprofit Marketing · 20
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A review of psychological resilience: paving the path for sustainable consumption
2024 · Hamza Azam, Nazlida Muhamad, et al. · Cogent Business & Management · 19
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Development and validation of key antecedents of religious brand attitude: a cross-cultural quantitative analysis using smart PLS
2022 · Zulfiqar Ali Jumani, Nazlida Muhamad · Journal of Islamic marketing · 17
Social comparison orientation and religious commitment influence on outbound travel intentions
2022 · Nazlida Muhamad, Shahidul Islam, et al. · Asia Pacific Journal of Tourism Research · 15
Muslim millennials’ attitudes towards fashion advertising
2019 · Muhammad Talha Salam, Nazlida Muhamad, et al. · International Journal of Advertising · 15
National philosophy and religion on corporate social responsibility/public relations initiatives: a case study of Islamic influence in Brunei business system
2024 · Vai Shiem Leong, Zeny Sarabia-Panol, et al. · Asian Journal of Business Ethics · 14
Customer perceived quality of life in provider value cocreation: The mediating role of customer value cocreation and the moderating role of customer emotions
2023 · Shahidul Islam, Nazlida Muhamad, et al. · Journal of Consumer Behaviour · 14
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The Transformative Prospects of AI-Powered Virtual Influencers in Digital Consumer Engagement and Marketing Strategies
2025 · Muhammad Abdus Salam, Vai Shiem Leong, et al. · IGI Global eBooks · 13
Islamic Marketing and Circular Economy to Foster Sustainability of Product Life Cycle Enhancement
2024 · Mohammad Mominul Islam, Mohamed Syazwan Ab Talib, et al. · Contributions to management science · 12
Internal marketing: a review and future research agenda
2021 · Fatima Saman Qaisar, Nazlida Muhamad · Routledge eBooks · 10
Muslim consumers' motivation towards Islam and their cognitive processing of performing taboo behaviors
2008 · Nazlida Muhamad · UWA Profiles and Research Repository (UWA) · 8
Fatwa Rulings in Islam: A Malaysian Perspective on their Role in Muslim Consumer Behaviour
2011 · Nazlida Muhamad · Edward Elgar Publishing eBooks · 7
Works count: 53
Citation count: 1,115
H-index: 16
I10-index: 23
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