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Alexandra Brunner‐Sperdin

Observed names: Alexandra Brunner-Sperdin, Brunner-Sperdin, Alexandra
ORCID: 0000-0001-8488-5034
Observed ORCID: 0000-0001-8488-5034
OpenAlex ID: A5088084293
Enhancing business performance of hotels: The role of innovation and customer orientation
2012 · Ursula Grissemann, Andreas Plank, et al. · International Journal of Hospitality Management · 306
Destination attractiveness and destination attachment: The mediating role of tourists' attitude
2016 · Bernd Frederik Reitsamer, Alexandra Brunner-Sperdin, et al. · Tourism Management Perspectives · 258
It is all about the emotional state: Managing tourists’ experiences
2011 · Alexandra Brunner-Sperdin, Mike Peters, et al. · International Journal of Hospitality Management · 168
Tourist destination perception and well-being: What makes a destination attractive?
2015 · Bernd Frederik Reitsamer, Alexandra Brunner-Sperdin · Journal Of Vacation Marketing · 159
The effect of context attractiveness on product attractiveness and product quality: the moderating role of product familiarity
2016 · Benedikt Schnurr, Alexandra Brunner-Sperdin, et al. · Marketing Letters · 117
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It’s all about the brand: place brand credibility, place attachment, and consumer loyalty
2021 · Bernd F. Reitsamer, Alexandra Brunner-Sperdin · Journal of Brand Management · 113
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What influences guests' emotions? The case of high‐quality hotels
2009 · Alexandra Brunner‐Sperdin, Mike Peters · International Journal of Tourism Research · 100
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The relevance of holistic website perception. How sense-making and exploration cues guide consumers' emotions and behaviors
2014 · Alexandra Brunner-Sperdin, Ursula S. Scholl-Grissemann, et al. · Journal of Business Research · 42
Importance and Measurement of Entrepreneurial Quality and Processes in Tourism
2005 · Alexandra Brunner-Sperdin, Mike Peters · Journal of Quality Assurance in Hospitality & Tourism · 17
Erlebnisinszenierung im Tourismus : erfolgreich mit emotionalen Produkten und Dienstleistungen
2006 · Klaus Weiermair, Alexandra Brunner‐Sperdin · 9
Private social media usage of employees: Implications for corporate risk management to protect corporate reputation
2024 · Alexandra Brunner-Sperdin, Mario Situm · Journal of General Management · 4
Designing Service Systems to Enhance Perceived Decision Control
2018 · Sriram Dasu, Alexandra Brunner-Sperdin · Service science: research and innovations in the service economy · 3
Conference Proceedings Trends in Business Communication 2016
2017 · Brunner-Sperdin, Alexandra, Reitberger, Wolfgang, et al. · Springer eBooks · 3
Wertprozessmanagement von extrem intangiblen Dienstleistungen: Der Fall touristischer Erlebnisprodukte und Erlebnisdienstleistungen
2007 · Klaus Weiermair, Alexandra Brunner-Sperdin · Gabler Verlag eBooks · 3
The Influence of Color, Shape, and Font Formatting on Consumers’ Perception of Online Drugstores
2014 · Robert Schorn, Alexandra Brunner‐Sperdin, et al. · ACR North American Advances · 2
Qualitätsmanagement in Wellnesseinrichtungen: Erfolg durch Kundenorientierung und hohe Standards
2011 · Albin Krczal, Klaus Weiermair, et al. · 1
Volunteer engagement in a changing world: Recruitment across generations
2026 · Alexandra Brunner-Sperdin, Claudia Stura, et al. · Corporate Governance: Theory and the Best Practices
Conference Proceedings Trends in Business Communication 2024
2025 · Peter Schneckenleitner, Wolfgang Reitberger, et al. · Springer eBooks
It’s Relative! The Cross-Modal Effects of Music Density on Perception of Product Size
2024 · Robert Schorn, Dagmar Abfalter, et al. · SAGE Open
Employer Attractiveness in Alpine Destinations: The Influence of Destination Factors
2023 · Alexandra Brunner-Sperdin, Mario Situm · Springer eBooks
Does Music Have an Influence on Risk Taking Behavior
2015 · Robert Schorn, Alexandra Brunner‐Sperdin, et al. · ACR North American Advances
Das Erlebnis als innovative Angebotsgestaltung
2005 · Alexandra Brunner-Sperdin, Sabine Müller · Deutscher Universitätsverlag eBooks
Works count: 23
Citation count: 1,304
H-index: 9
I10-index: 9
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