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Mariam Beruchashvili
Observed names:
Beruchashvili Mariam,
Beruchashvili, Mariam,
MARIAM BERUCHASHVILI
Institution:
California State University System
Observed institutions:
California State University System,
California State University, Northridge,
California State University, Long Beach
ORCID:
0000-0001-5092-5851
Observed ORCID:
0000-0001-5092-5851
OpenAlex ID:
A5091265231
Questing for Well-Being at Weight Watchers: The Role of the Spiritual-Therapeutic Model in a Support Group
2009
·
Risto Moisio
, Mariam Beruchashvili
·
Journal of Consumer Research
·
145
From Close to Distant: The Dynamics of Interpersonal Relationships in Shared Goal Pursuit
2014
·
Szu-chi Huang
, Susan M. Broniarczyk
, et al.
·
Journal of Consumer Research
·
63
Mancaves and masculinity
2014
·
Risto Moisio
, Mariam Beruchashvili
·
Journal of Consumer Culture
·
36
What are you dieting for? The role of lay theories in dieters' goal setting
2014
·
Mariam Beruchashvili
, Risto Moisio
, et al.
·
Journal of Consumer Behaviour
·
23
Cultivating hope
2013
·
Mariam Beruchashvili
, Risto Moisio
, et al.
·
Journal of Consumer Culture
·
12
Men becoming fighters: Exploring processes of consumer socialization
2022
·
Risto Moisio
, Mariam Beruchashvili
·
Journal of Consumer Culture
·
7
Striving to Be Good: Moral Balance in Consumer Choice
2005
·
Mariam Beruchashvili
, Linda L. Price
, et al.
·
ACR European Advances
·
6
Is Planning an Aid or an Obstacle? Examining the Role of Consumers' Lay Theories in Weight Loss
2013
·
MARIAM BERUCHASHVILI
, RISTO MOISIO
·
Journal of Consumer Affairs
·
4
Servicescapes emplacing masculinity: Pursuing fighter identity at the martial arts gym
2025
·
Risto Moisio
, Mariam Beruchashvili
·
Journal of Consumer Culture
·
2
Overweight and Emotional Identity Projects
2015
·
Beruchashvili Mariam
, Moisio Risto
·
Routledge eBooks
·
2
“We Just Gripe’N Gripe…That’S All We Do!”: Performing the Griping Ritual in the Weight Watchers Brand Community
2007
·
Risto Moisio
, Mariam Beruchashvili
·
ACR North American Advances
·
2
Heeding emotions or seeking challenges? Family support processes cultivate consumers' emotion‐ and problem‐focused support‐seeking
2022
·
Risto Moisio
, Mariam Beruchashvili
·
Psychology and Marketing
·
1
Is It Just the Thought That Counts? Experimental Investigation Into the Gift Giving Effort Effect
2009
·
Risto Moisio
, Mariam Beruchashvili
·
ACR North American Advances
·
1
'Let Them Eat Cake - If They Want To': Consumer Experience of Self-Control in Dieting
2006
·
Mariam Beruchashvili
, James W. Gentry
·
ACR Asia-Pacific Advances
·
1
Masculine Servicescapes? Examining the Intersections Between Men’S Identity Construction and Built Commercial Environments
2020
·
Risto Moisio
, Mariam Beruchashvili
·
ACR North American Advances
Merchants of Hope: Enhancing Hope Through Brand Community
2008
·
Mariam Beruchashvili
, James A. Gentry
, et al.
·
ACR North American Advances
Merchants of hope? Building hope through brand community
2007
·
Mariam Beruchashvili
·
Lincoln (University of Nebraska)
The Role of Body Image and Self-Esteem in Adolescent Consumers' Use of Marketing Communication Messages As Input For Food Choices
2006
·
Patricia F. Kennedy
, Mariam Beruchashvili
·
ACR Asia-Pacific Advances
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Works count:
20
Citation count:
305
H-index:
6
I10-index:
5
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