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Author

Ritu Yadav

Institution: Gurugram University
ORCID: 0000-0003-1224-8575
Observed ORCID: 0000-0003-1224-8575
OpenAlex ID: A5091351251
An Empirical Investigation of the Higher Educational Institutions’ Attractiveness as an Employer
2022 · Chand Prakash, Ritu Yadav, et al. · South Asian Journal of Human Resources Management · 17
Self-efficacy, learning motivation and academic satisfaction of university students: mediating role of classroom engagement
2025 · Aarti Chahal, Ravin Kadian, et al. · Journal of Applied Research in Higher Education · 11
Empowering Leadership and Innovative Work Behavior: Mediating Effect of Psychological Empowerment
2023 · Ritu Yadav, Chand Prakash, et al. · Pakistan Journal of Commerce and Social Sciences · 9
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Effect of the price drop on customer's perceived evaluation across selected product categories
2021 · Chand Prakash, Ritu Yadav, et al. · Journal of Revenue and Pricing Management · 7
Role of Women Entrepreneurs in Economic Empowerment of Rural Areas
2018 · Vijay Rathee, Ritu Yadav · International Journal of Emerging Research in Management and Technology · 7
Covid-19 and Indian Women Entrepreneurship
2023 · Ritu Yadav, Krishna Kumari, et al. · JWEE · 5
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Perception of customers towards service quality: A study of digital banking practices
2019 · Vijay Rathee, Ritu Yadav · International Journal of Management, IT, and Engineering · 4
Gamification and Online Shopping Experience
2024 · Ritu Yadav, Chand Prakash Saini · Routledge eBooks · 2
Entrepreneurial Orientation to Sustainable Entrepreneurial Orientation: Mediating Effect of Social Orientation
2023 · Ritu Yadav, Chand Prakas, et al. · Dynamic Relationships Management Journal · 2
Factor Analysis Approach to Study Mobile Applications’ Characteristics and Consumers’ Attitudes
2023 · Chand Prakash, Ritu Yadav, et al. · Lecture notes in electrical engineering · 2
Modeling of electronic-waste recycling intentions among Generation Z
2024 · Chand Prakash, Ritu Yadav, et al. · CRC Press eBooks · 1
Correction to: Factor Analysis Approach to Study Mobile Applications’ Characteristics and Consumers’ Attitudes
2023 · Chand Prakash, Ritu Yadav, et al. · Lecture notes in electrical engineering · 1
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An empirical study of job aspirants' perception towards e-recruitment practices
2023 · Ritu Yadav, K. Tara Shankar, et al. · International Journal of Public Sector Performance Management · 1
Customer loyalty attributed to perceived justice and customer patronage behavior in online shopping
2026 · Krishna Kumari, Ritu Yadav · SN Business & Economics
Nature-inspired design and manufacturing: A bibliometric perspective and future research directions
2026 · Rashmi Rathwal, Chand Prakash, et al. · Elsevier eBooks
From revenue streams to reputation: the role of sustainable revenue diversification in shaping sustainable brand image across selected product categories
2025 · Ritu Yadav, Chand Prakash, et al. · Journal of Revenue and Pricing Management
Determinants of employer branding and its Impact on employer attractiveness in banking Sector
2018 · Ritu Yadav · Shodhganga
Works count: 17
Citation count: 69
H-index: 5
I10-index: 2
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