Author

Hataipat Phungpumkaew

Observed name: H Phungpumkaew

Institution: Burapha University

Observed institution: Burapha University

ORCID: 0009-0006-4677-8522

Observed ORCID: 0009-0006-4677-8522

OpenAlex ID: A5092748070

Crafting Digital Pathways: The Interplay of Social Media Adoption and MSME Performance in Indonesia's Fashion Sector

2025 · Desma Mastintianto, Eva Meutia, et al. · International Journal of Asian Business and Information Management · 11

Synergizing Technology and Ethics: How Job Satisfaction Drives Job Performance

2025 · Stefanus Rumangkit, Hataipat Phungpumkaew, et al. · International Conference on Web Research (ICWR) · 2

Tourism Information Systems: The Impact of Digital Capabilities, Information Quality, and Digital Competence

2025 · Dicky Hida Syahchari, Engkos Achmad Kuncoro, et al. · International Conference on Computer Engineering, Network, and Intelligent Multimedia (CENIM) · 1

The Impact of IoT, Community Engagement, and Social Media on Social Innovation in the Digital Era

2025 · Dicky Hida Syahchari, Teguh Amor Patria, et al. · International Conference on Creative Communication and Innovative Technology (ICCIT) · 1

From Conversations to Conversions: The Role of AI-Enhanced Chatbots in Shaping Satisfaction and Fostering Loyalty in E-Commerce

2025 · Tirta Kusuma, Kalam Adi Giri Wicaksono, et al. · International Conference on Knowledge and Smart Technology · 1

Intelligent Tourism Experiences Through Augmented Reality AI Chatbots and Social Media Analytics

2026 · Wendy Purnama Tarigan, Hataipat Phungpumkaew, et al. · International Conference on Creative Communication and Innovative Technology (ICCIT)

Augmented Reality and Digital Empathy Enhancing Intelligent Tourist Engagement Experiences

2026 · Teguh Amor Patria, Dicky Hida Syahchari, et al. · International Conference on Creative Communication and Innovative Technology (ICCIT)

Knowledge Management Pipelines and Intelligent Mechanisms in Indonesian Heritage Information Systems Socio-Technical Value

2026 · Silverius Constantino Johanes M Lake, Dicky Hida Syahchari, et al. · International Conference on Creative Communication and Innovative Technology (ICCIT)

Effect of Augmented Reality Souvenir, AI Interactions, and Social Innovation on Tourist Behavior

2026 · Wendy Purnama Tarigan, Hataipat Phungpumkaew, et al. · International Conference on ICT for Smart Society (ICISS)

Virtual Learning Amid COVID-19 in Nigeria: Prospects and Challenges

2024 · Apata Stella Bolanle, Lianna Wijaya, et al. · International Conference on Business and Industrial Research (ICBIR)

Effect of the output of heritage designation on visitors’ motivation to visit the historic Kompleks Pasar Baru, Jakarta

2024 · T A Patria, F Irena, et al. · IOP Conference Series Earth and Environmental Science

Learning and Development, a Core Strategy of Organizational Culture: Thailand Perspective

2024 · Kannapat Kankaew, Parinya Nakpathom, et al. · Advances in human resources management and organizational development book series

Entrepreneurial Characteristics and Business Performance: A Comprehensive Model for the Hospitality and Tourism Industry in Thailand

2022 · Hataipat Phungpumkaew, Prasitchai Aksonnit, et al. · Organizational Cultures An International Journal

Works count: 13

Citation count: 16

H-index: 2

I10-index: 1