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Hasna Koubaa El Euch
Observed name:
Hasna Koubaa
Institution:
Manouba University
Observed institution:
Manouba University
ORCID:
0009-0005-6259-4574
Observed ORCID:
0009-0005-6259-4574
OpenAlex ID:
A5094271306
Marketing Strategy and Artificial Intelligence: State of the Art and Research Agenda
2024
·
Hasna Koubaa El Euch
, Foued Ben Said
·
Journal of Telecommunications and the Digital Economy
·
7
Social Networks and Societal Strategic Orientation in the Hotel Sector: Netnographic Study
2019
·
Hasna Koubaa
, Rim Jallouli
·
Lecture notes in business information processing
·
5
Privacy and security in mobile technology: A bibliometric analysis for marketing strategies
2025
·
Hasna Koubaa El Euch
, Foued Ben Said
, et al.
·
Management & Marketing
·
1
PDF
Bibliometric Analysis and Network Mapping on Mobile Technologies in the Area of Marketing: Emerging Topics and Research Recommendations
2024
·
Hasna Koubaa
, Foued Ben Said
, et al.
·
Lecture notes in business information processing
·
1
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Works count:
4
Citation count:
14
H-index:
2
I10-index:
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