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Mallikharjuna Rao Jitta
Institution:
GITAM University
Observed institution:
GITAM University
ORCID:
0009-0001-4908-9646
Observed ORCID:
0009-0001-4908-9646
OpenAlex ID:
A5099434397
Ethical AI and Decision-Making in Management Leadership
2024
·
Vijaya Kittu Manda
, Veena Christy
, et al.
·
Advances in human and social aspects of technology book series
·
23
Influencer Marketing in the Age of Metaverse
2024
·
Anuradha Yadav
, Vijaya Kittu Manda
, et al.
·
Advances in marketing, customer relationship management, and e-services book series
·
4
An evaluation of suppliers' perception of the effectiveness of procurement system in the steel sector
2023
·
Sita Ramanjaneyulu Kokkiligadda
, Rama Mohana Rao Katta
, et al.
·
Multidisciplinary Science Journal
·
3
PDF
Executives' perceptions of the steel industry's materials management system effectiveness
2024
·
Sita Ramanjaneyulu Kokkiligadda
, Rama Mohana Rao Katta
, et al.
·
Multidisciplinary Science Journal
·
2
PDF
Marketing and Designing Third Places for Social Interaction
2026
·
John Pravin Motha
, Thomason Rajan
, et al.
·
IGI Global eBooks
Applications of Classical, Pairwise, and Hierarchical MCDM Techniques in Marketing Management
2025
·
Mallikharjuna Rao Jitta
, Sangeetha Radhakrishnan
, et al.
·
Advances in marketing, customer relationship management, and e-services book series
A Six-Decade Bibliometric Analysis of Market Orientation in the Steel Industry
2025
·
Mallikharjuna Rao Jitta
, Subrahmanyam Annamdevula
·
Electronic Green Journal
PDF
Market orientation and Steel firms' performance: A mixed-method study from India
2024
·
Mallikharjuna Rao Jitta
, Subrahmanyam Annamdevula
·
Multidisciplinary Science Journal
PDF
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Works count:
8
Citation count:
32
H-index:
3
I10-index:
1
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