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Asad Ur Rehman

Observed name: Asad Rehman
ORCID: 0000-0003-3239-8730
Observed ORCID: 0000-0003-3239-8730
OpenAlex ID: A5101657127
Assessing the impact of web 2.0 on consumer purchase decisions: Indian perspective
2012 · Smita Sharma, Asad Rehman · 22
From screen to plate: an investigation of how information by social media influencers influence food tasting intentions through the integration of IAM and TAM models
2024 · Safdar Khan, Sujood Sujood, et al. · Journal of Hospitality and Tourism Insights · 18
Livestreaming in events: a systematic literature review and research agenda
2025 · Safdar Khan, Sujood, et al. · International Journal of Event and Festival Management · 14
Influence of Income and Occupation on Consumers' Susceptibility to Reference Group demands on Brand Choice Decisions
2016 · Asad Rehman, Syed Ahsan Jamil · International Review of Management and Marketing · 9
PDF
Halal Travel “2.0” and Beyond COVID-19
2022 · Asad Rehman · Contributions to management science · 7
Attitude of Muslims and Non-Muslims towards Islamic Banking – An Exploratory Study in India
2014 · Mohammad Faisal, Asif Akhtar, et al. · Emerald Group Publishing Limited eBooks · 7
The Impact of Brand Image and Celebrity Endorsement on Consumers Purchase Preference for Fashion Products.
2014 · Moeed Ahmad Sandhu, Syeda Shawana Mahasan, et al. · Indian Streams Research Journal · 7
Environmental Concern and Price Value in Electric Vehicle Adoption: Examining Intentions of Indian Consumers
2024 · Faiz Hasan, Mohd Danish Kirmani, et al. · Journal of Sustainable Marketing · 6
Prospects of Oman as a Destination for Halal Tourism
2019 · Asad Rehman · International Conference on Advances in Business Management and Law (ICABML) · 6
PDF
Impact of social relationships on electronic word of mouth in social networking sites: a study of Indian social network users
2017 · Smita Sharma, Asad Rehman · International Journal of Electronic Marketing and Retailing · 4
Analyzing Social Media’s Impact on Organic Food Purchase Intention: A Study of Consumer Behavior
2025 · Safdar Khan, Ruqaiya Firdaus, et al. · Journal of International Food & Agribusiness Marketing · 3
Exploring Muslim Millennial Travelers’ Attitude Toward Halal Tourism in India
2023 · Asad Rehman, Naziya Aisha · Springer proceedings in business and economics · 3
Determinants of Impulse Buying Behaviour of Consumers in Retail Sector
2024 · Wajid Hussain, Asad Ur Rehman, et al. · Journal of excellence in management sciences. · 2
PDF
Halal Healthcare Tourism in India: The Road Ahead
2023 · Asad Rehman · Springer proceedings in business and economics · 2
Brand-Centered Human Resource Practices and Brand Citizenship Behavior: The Notion to Develop Competitive Advantage
2019 · Asad Ur Rehman, Salniza Bt Md. Salleh, et al. · Review of Economics and Development Studies · 2
Impact of social relationships on electronic word of mouth in social networking sites: a study of Indian social network users
2017 · Asad Rehman, Smita Sharma · International Journal of Electronic Marketing and Retailing · 2
A Comparative Study of Use of Social Networking Sites as a Marketing Communication Tool across Selected Sectors
2013 · Smita Sharma, Asad Rehman · LBS Journal of Management & Research · 2
Exploring the Predictors of Intention to Purchase Electric Vehicles
2024 · Faiz Hasan, Neha Zaidi, et al. · 1
An Investigation of Factors Effecting Consumers’ Intention to Share Knowledge through Development as a Social Norm in Travel-Related Online Societal Networks
2020 · Asad Ur Rehman, Moeed Ahmad Sandhu, et al. · Review of Applied Management and Social Sciences · 1
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Research on analytical customer relationship management in China: knowledge map analysis based on Citespace
2024 · Yang Jie, Nurkhalida Binti Makmor, et al. · Edelweiss Applied Science and Technology
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A Systematic Review of Competence in the Chinese Yellow Wine Industry and Its Business Strategies
2024 · Yang Jie, Nurkhalida Makmor, et al. · Journal of Advertising and Public Relations
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Brand Citizenship Behavior: Conceptualizations and Dimensions
2020 · Mohsin Altaf, Asad Rehman, et al. · Al Qalam Jurnal Ilmiah Keagamaan dan Kemasyarakatan
Mobile Commerce: A Rising Wave of Consumer Purchase Intention
2019 · Asad Ur Rehman, Moeed Ahmad Sandhu, et al. · Journal of Accounting and Finance in Emerging Economies
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Recruitment Create Passage towards Brand Citizenship Behavior: A Conceptual Analysis
2018 · Asad Ur Rehman, Muhammad Sajid Tufail, et al. · Review of Applied Management and Social Sciences
PDF
Awareness and Usefulness of Internal Branding in the Public Sector
2016 · Asad Rehman · Utrecht University Repository (Utrecht University)
Works count: 28
Citation count: 118
H-index: 7
I10-index: 3
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