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Yen Thi Hoang Nguyen

Observed names: Nguyen Thi Hoang Yen, Nguyen, Y, Y. Nguyen, Yen Nguyen Thi Hoang
ORCID: 0000-0002-5329-1273
Observed ORCID: 0000-0002-5329-1273
OpenAlex ID: A5101792088
Eco-friendly fashion among generation Z: Mixed-methods study on price value image, customer fulfillment, and pro-environmental behavior
2022 · Khoa Tran, Tuyet Nguyen, et al. · PLoS ONE · 135
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An alternative view of the millennial green product purchase: the roles of online product review and self-image congruence
2020 · Yen Thi Hoang Nguyen, Hung Vu Nguyen · Asia Pacific Journal of Marketing and Logistics · 124
Reputation and its consequences in Fintech services: the case of mobile banking
2022 · Yen Thi Hoang Nguyen, Tommi Tapanainen, et al. · International Journal of Bank Marketing · 93
The formation of attitudes and intention towards green purchase: An analysis of internal and external mechanisms
2023 · Nguyen Thi Hoang Yen, Dung Phuong Hoang · Cogent Business & Management · 81
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Measuring Service Quality in The Context of Higher Education in Vietnam
2013 · Yen Nguyen Thi Hoang · Journal of Economics and Development · 29
An Integrated Framework Approach to Understanding Vietnamese People’s Intention to Adopt Smart Home Solutions
2023 · Linh Thi Thuy Pham, Yen Thi Hoang Nguyen · Human Behavior and Emerging Technologies · 9
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Integrating the Theory of Planned Behavior and SelfImage Congruence Theory to Explain Green Product Purchase Intention
2020 · Nguyen Thi Hoang Yen, Nguyen Thi Tuyet Mai · International Journal of Marketing and Social Policy · 8
Corporate Image and Customer Responses to Organisational Transformation in B2B Context: An Empirical Research in Vietnam
2019 · Nguyen Thi Hoang Yen · Journal of Entrepreneurship and Innovation in Emerging Economies · 8
Corporate Image in the Context of Organizational Transformation: An Integrative Theoretical Model
2014 · Yen Nguyen Thi Hoang · Journal of Economics and Development · 1
Eco-friendly Fashion among Generation Z: Mixed-methods study on Price Value Image, Customer Fulfillment, and Pro-environmental Behavior.
2021 · Tran, Khoa, Nguyen, Tuyet, et al. · Figshare
Promoting Eco-friendly Fashion among Youth Generation in Developing Countries: Mixed-methods study on The Roles of Price Value Image, Customer Fulfillment, and Pro-environmental Behavior: SEM-PLS Quantitative Data
2021 · Tran, Khoa, Nguyen, Tuyet, et al. · Figshare
Works count: 11
Citation count: 488
H-index: 8
I10-index: 5
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