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Sakshi Kathuria

Parameters and Decision Elements of Writing Effective Literature Review Papers: Empirical Evidence From Multiple Stakeholders on POWER Framework
2023 · Sudhir Rana, Jagroop Singh, et al. · Review of management literature · 47
Knowledge management and career readiness: a review and synthesis
2024 · Sachin Kumar Raut, Ilan Alon, et al. · Journal of Knowledge Management · 43
Corporate social responsibility and behavioral intentions: A mediating mechanism of Brand Recognition
2023 · Varsha Singh, Sakshi Kathuria, et al. · Corporate Social Responsibility and Environmental Management · 31
Factors impacting innovation performance for entrepreneurs in India
2020 · Sangeeta Gupta, Raiswa Saha, et al. · International Journal of Entrepreneurial Behaviour & Research · 26
Guidelines for Data Collection and Analysis: Considerations for Informed Marketing in a Globalized World
2025 · Weng Marc Lim, Raj Sethuraman, et al. · Journal of Global Marketing · 18
How to Bridge the Communication Gap Between and Within Marketing Theory and Practice? The Digital, Engagement, Storytelling, Time, Innovation, Network, and Yield (DESTINY) Strategy
2025 · Weng Marc Lim, Sakshi Kathuria, et al. · Journal of Global Marketing · 9
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The Dark Side of Members’ Heterogeneity Within Online Brand Communities and Global Virtual Teams: An Extension to Schwartz’s Value Theory
2023 · Sachin Kumar Raut, Sudhir Rana, et al. · Journal of Global Marketing · 8
Examining the Impact of AI on Education: Ethical, Psychological, and Pedagogical Perspectives
2024 · Anurag Pahuja, Sargunpreet Kaur, et al. · Advances in marketing, customer relationship management, and e-services book series · 6
Linking Customer E-Service Quality with Artificial Intelligence-Based Business Environment
2023 · Sakshi Kathuria, Sudhir Rana · Springer eBooks · 5
Modelling generative Al's influence on students' perceived decision capability: A cognitive load and decision augmentation approach
2026 · Jaskirat Singh Rai, Sakshi Kathuria, et al. · Computers and Education Artificial Intelligence · 4
From Research to Recognition: A Dual-Path Digital Marketing Framework for Academic Branding and Knowledge Dissemination
2025 · Sakshi Kathuria, Quan Xie, et al. · Journal of Global Marketing · 3
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Demand-side dynamics of AI marketplace adoption: AIM2 prescriptive framework for healthcare
2025 · Jagroop Singh, Vinaytosh Mishra, et al. · Journal of Enterprise Information Management · 3
Conceptualizing blockchain in tourism consumer experience: implications for tourism marketing
2023 · Sakshi Kathuria, Shashi, et al. · Global Knowledge, Memory and Communication · 3
Unpacking the drivers of tourists’ social media content creation: an empirical investigation
2026 · Sakshi Kathuria, Urvashi Tandon, et al. · Quality & Quantity · 1
Service Robots and Customer Experience: Transforming Interactions and Driving Engagement Across Industries
2025 · Anurag Tiruwa, Sakshi Kathuria, et al. · Advances in computational intelligence and robotics book series · 1
The Future of AI in Services Marketing: Trends, Challenges, and Opportunities
2025 · Sakshi Kathuria, J. Ramesh Kumar, et al. · IGI Global eBooks · 1
Innovate or Execute: Spurring the Discussion on a More Controlled and a Regulatory Framework in Social Media Platform
2020 · Sakshi Kathuria, Raiswa Saha, et al. · Paradigm A Management Research Journal · 1
Effects of sport celebrity personality on brand image, brand identity and trust in social media: the moderating role of athlete–brand congruence
2026 · Sakshi Kathuria, Jaskirat Singh Rai, et al. · Asia Pacific Journal of Marketing and Logistics
Digital Health for All: The Future of Well-Being in India
2026 · Amitesh Khare, Kanika Jain, et al. · Thieme Medical and Scientific Publishers Private Limited eBooks
Journal of Global Marketing (JGM) Synopsis: Aims and Scope, Impact, and Other Highlights
2025 · Sakshi Kathuria, Ajay Manrai, et al. · Springer proceedings in business and economics
Preparing for Takeoff: Set up Social Media for Travel Planning
2020 · Harbhajan Bansal, RAISWA SAHA, et al. · International Journal of Business Innovation and Research
Works count: 21
Citation count: 210
H-index: 7
I10-index: 5
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