Get started
Author

Won-jun Lee

Observed name: Won-Jun Lee
Institution: Cheongju University
Observed institution: Cheongju University
ORCID: 0000-0001-7171-9694
Observed ORCID: 0000-0001-7171-9694
OpenAlex ID: A5102903048
Why do consumers buy NFTs?: Multi-path of attitude and the bandwagon effect
2023 · Won-jun Lee, Moon-Kyung Cha · Asia Pacific Journal of Marketing and Logistics · 29
Bitcoin Distribution in the Age of Digital Transformation: Dual-path Approach
2018 · Won-Jun Lee, Taeki Min, et al. · Journal of Distribution Science · 27
Service Failure by Human, Service Recovery by AI Chatbot: The Impact of Justice, AI Efficacy on Recovery Effort
2024 · Won-Jun Lee · Virtual Economics · 17
PDF
Extended model to explain customer attitude toward NFT and moderating effect of technology optimism
2023 · Won-jun Lee · China Finance Review International · 14
AI Like ChatGPT, Users Like Us: How ChatGPT Drivers and AI Efficacy Affect Consumer Behaviour
2023 · Won-Jun Lee, Han-Suk Lee, et al. · Virtual Economics · 12
Understanding trust in mandatory telemedicine use during COVID-19: a modified health belief model approach
2025 · Seungjae Shin, Won-jun Lee · International Journal of Health Care Quality Assurance · 2
Patients’ perceptions of service quality in mobile health apps: the role of Need-for-Touch and physician characteristics in the post-COVID-19 era
2025 · Won-jun Lee, Seungjae Shin · International Journal of Health Care Quality Assurance · 2
Trusting the machine as a partner: Human-AI collaboration and hallucination risk
2026 · Won-jun Lee · Asia Pacific Journal of Marketing and Logistics · 1
Can AI be a trusted counselor? How AI counseling builds psychological empowerment and compliance intention
2026 · Won-jun Lee, Seungjae Shin, et al. · Health Marketing Quarterly
A Study on Memorable Tourism Experiences Formed by Flow of Multi-User VR
2026 · Yong Hee Kim, Han Jin Lee, et al. · Virtual Economics
PDF
The Impact of an AI-based Recommendation Algorithm on User Satisfaction Across Domains : A Dual-path Approach
2025 · Won-jun Lee, Seongtae Hong, et al. · Asia Pacific Journal of Information Systems
Works count: 11
Citation count: 104
H-index: 5
I10-index: 5
Year
Topic
Type