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Ravineet Kaur
Observed name:
R Kaur
Institution:
Guru Nanak Dev University
Observed institutions:
Lovely Professional University,
Thapar Institute of Engineering & Technology,
Guru Nanak Dev University
ORCID:
0000-0002-2260-2526
Observed ORCID:
0000-0002-2260-2526
OpenAlex ID:
A5102994962
Improving Organizational Performance Through Competitive Advantage: An Empirical Analysis with Reference to Indian IT Industry
2019
·
Ravineet Kaur
, Rakesh Kumar Sharma
, et al.
·
Journal of Asia-Pacific Business
·
22
Consumers� Attitudes Toward Functional Foods: A�Review
2020
·
A Bakshi
, S Chhabra
, et al.
·
Current Topics in Nutraceutical Research
·
13
Antecedents and consequences of consumers' attitudes toward product placements: evidence from India
2021
·
Ravineet Kaur
, Rakesh Kumar Sharma
, et al.
·
International Journal of Emerging Markets
·
11
Role of Nutraceuticals in Health Promotion and Disease Prevention: A Review in the Indian Context
2020
·
Sheena Chhabra
, Apurva Bakshi
, et al.
·
Current Topics in Nutraceutical Research
·
6
The Persuasive Effect of Product Placements
2021
·
Ravineet Kaur
, Rakesh Kumar Sharma
, et al.
·
Journal of Media Psychology Theories Methods and Applications
·
4
Consumers’ Responses to Product Placement in Movies
2025
·
Ravineet Kaur
·
Global Business and Organizational Excellence
·
1
Understanding Brand Placement Effectiveness: The Role of Prominence and Character-Product Interaction
2026
·
Ravineet Kaur
, Shilpi Tyagi
·
Journal of Broadcasting & Electronic Media
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Works count:
7
Citation count:
57
H-index:
4
I10-index:
3
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