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Mary Asare-Larbi

OpenAlex ID: A5104032749
Customer orientation, service quality and customer satisfaction interplay in the banking sector: An emerging market perspective
2023 · Eric Gonu, Paul Mensah Agyei, et al. · Cogent Business & Management · 74
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Effect of supplier appraisal on firm performance in Ghana: Views of employees of selected manufacturing firms
2023 · Maame Boadiwaa Armoh, Paul Mensah Agyei, et al. · Scientific African · 3
Marketing strategies and consumers purchasing behaviour in Ghana: A case of Nestle Ghana Limited
2022 · Eric Gonu, Mary Asare-Larbi, et al. · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 3
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The Role of Marketing in the Supply Chain Management of Shea Butter Production
2025 · Mubarik Abdul Mumin, Mary Asare-Larbi, et al. · Cureus Journal of Business and Economics.
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Customer Relationship Management Practices and Customer Retention at Ghana Commercial Bank (GCB) in Tamale: Mediating Role of Customer Satisfaction
2022 · Eric Gonu, Mary Konadu, et al. · Journal of Marketing and Consumer Research
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Works count: 5
Citation count: 80
H-index: 3
I10-index: 1
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