Author

Bing Zhu

Institutions: Assumption University, Assumption University

Observed institutions: Assumption University, Assumption University

ORCID: 0000-0002-8375-8305

Observed ORCID: 0000-0002-8375-8305

OpenAlex ID: A5105101587

The Impact of Smart Fitting Rooms on Customer Experience in Fashion Retail

2024 · Anders Kronheim, Olav Johansen, et al. · Procedia Computer Science · 4

Psychological and decision-related themes in sustainable consumption research: A bibliometric analysis

2026 · Wentao Zhang, Bing Zhu · Innovative Marketing

Gen Z Consumer Purchase Intention Towards Blockchain-enabled Traceable Coffee – A Study in Bangkok

2026 · Yunmei Wang, Tanvir Hakim, et al. · BIO Web of Conferences

Works count: 3

Citation count: 4

H-index: 1

I10-index: