Author

Sharmin Ara Chowdhury

Observed name: Most. Sharmin Ara Chowdhury

Institution: Uttara University

Observed institution: Uttara University

ORCID: 0009-0005-1050-8283

Observed ORCID: 0009-0005-1050-8283

OpenAlex ID: A5113286805

Analyzing the Influence of Supply Chain Flexibility on Competitive Advantage in Bangladeshi Smes

2024 · Sadia Rahman, Avishek Nath, et al. · Malaysian Business Management Journal · 12

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Exploring the Challenges and Opportunities of Digital Marketing Adoption in the Multinational Fmcg Sector

2023 · Sharmin Ara Chowdhury, Md Nafis Fuad, et al. · Corporate Sustainable Management Journal (CSMJ) · 11

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AI Enabled Industry 4.0 Practices for Enhancing Sustainability Performance: Evidence from Manufacturing Firms in an Emerging Economy

2026 · Md Mehedi Hasan Emon, Kh. Mustafizur Rahman, et al. · International Conference on Electrical, Computer & Telecommunication Engineering (ICECTE) · 9

Impact of Digital Marketing on Small and Medium Enterprises (smes) in Bangladesh

2023 · Md Nafis Fuad, Avishek Nath, et al. · Corporate Sustainable Management Journal (CSMJ) · 8

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Value Perception, Digital Ownership, and Scarcity in Consumer-Brand Interactions Within Digital Payment Ecosystems

2026 · Md Mehedi Hasan Emon, Most. Sharmin Ara Chowdhury, et al. · IGI Global eBooks · 3

Ethical Consumption in the Age of Generational Values: Navigating the Expectations of Gen Z and Millennials

2026 · Md Mehedi Hasan Emon, Most. Sharmin Ara Chowdhury, et al. · IGI Global eBooks · 1

The Influence Of Digital Marketing On Brand Awareness In The Multinational FMCG Sector

2025 · Meherun Nisa Nipa, Avishek Nath, et al. · SSRN Electronic Journal · 1

Works count: 7

Citation count: 45

H-index: 4

I10-index: 2