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Yessica ERAZO-ORDOÑEZ

Observed names: Erazo Ordóñez, Yessica, Yessica Erazo-Ordoñez
ORCID: 0000-0001-5016-2268
Observed ORCID: 0000-0001-5016-2268
OpenAlex ID: A5114325686
Digital Marketing Strategies in Loyalty: Satisfaction as a Mediating Element with Bank Clients, Lima – Peru
2025 · Mila APAZA-CHULLUNQUIA, Michael VILLOSLADA-COSINGA, et al. · IBIMA Business Review · 4
Digital Administration in the Improvement of Information Quality Processes in Teachers. Case, Local Educational Management Unit in Peru
2023 · Edgar Mitchel Lau-Hoyos, Yessica Erazo-Ordoñez, et al. · Communications in computer and information science · 4
Marketing relacional y lealtad de marca en supermercados del Distrito de Santa Clara, Lima, 2024
2024 · Janeri Milagros Begazo Torrico, Julissa Kristel Ayón Esacalante, et al. · Revista de Investigación Valor Agregado · 3
Impact of Reputation and Brand Image on the Intention to Purchase Educational Services in Private Universities in Perú
2024 · Yessica Erazo-Ordoñez, Elizabeth Emperatriz García-Salirrosas, et al. · IBIMA Business Review · 3
“Relationship Marketing Factors and Their Influence on Customer Loyalty in a Peruvian Bank: A Quantitative Research”
2024 · Celeste FIESTAS-FIESTAS, Caleb RAMOS-HUANCA, et al. · Communications of International Proceedings · 1
Strategic Alignment and Organizational Climate among University Staff: Empirical Evidence based on Sociodemographic Characteristics
2026 · Ricardo Elías JARAMA SOTO, Alexander David DE LA CRUZ-VARGAS,, et al. · IBIMA Business Review
Factors Influencing Knowledge Acquisition of Corporate Social Responsibility in the Context of University Social Responsibility
2026 · Licandro, Oscar, Bejarano Auqui, Jesús Fernando, et al. · GECONTEC
Work Engagement and its Influence on Happiness at Work: An Explanatory Study in a Peruvian Municipality
2025 · Kelly LEYVA-QUISPE, Jackqueline LEYVA-QUISPE, et al. · IBIMA Business Review
Impact of Corporate Social Responsibility on Brand Value and the Mediating Role of Reputation, Image and Brand Loyalty: A Case study of three private higher education institutions in Peru
2024 · Yessica ERAZO-ORDOÑEZ, Elizabeth Emperatriz GARCÍA-SALIRROSAS, et al. · Communications of International Proceedings
Influence of Brand Loyalty, Brand Image and Brand Equity on Attendance Intention in Three Private Universities in Peru: A Quantitative Case Study
2024 · Yessica ERAZO-ORDOÑEZ, Elizabeth Emperatriz GARCÍA-SALIRROSAS, et al. · Communications of International Proceedings
Works count: 10
Citation count: 15
H-index: 3
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