Author

Erkut Kuldaş

Observed name: kuldaş, erkut

Institution: Mardin Artuklu University

Observed institutions: Selçuk University, Mardin Artuklu University

ORCID: 0009-0000-1676-5620

Observed ORCID: 0009-0000-1676-5620

OpenAlex ID: A5115685659

Toplumsal Cinsiyet Eşitsizliği Bağlamında Ataerkil Bakışın Reklamlarda Tekrar Üretilmesi

2024 · Mustafa Aydın, Erkut Kuldaş · Hitit Sosyal Bilimler Dergisi · 2

The Mediating Role of Brand Image in the Effect of Attitudes Toward Activist Advertising on Customer Loyalty

2026 · Erkut Kuldaş · International Review of Management and Marketing · 1

From Brand Authenticity to Loyalty: A Serial Mediation Through Risk Aversion, Discipline, and Brand Trust

2026 · Yavuz Selim Gülmez, Ahmet Kayaoğlu, et al. · Research Square

How Does Quality Content Translate into Brand Equity? The Serial Mediating Role of Perceived Credibility and Parasocial Relationships in the Instagram Influencer Context

2026 · Yavuz Selim Gülmez, Ahmet Kayaoğlu, et al. · Research Square

The Role of Human Interaction Needs and Trust in Automation Systems in Shaping Brand Trust and Brand Equity

2026 · Yavuz Selim Gülmez, Ahmet Kayaoglu, et al. · Change Management An International Journal

The Effect of Deceptive Advertising in the Dietary Supplement Sector on Consumer Perception, Brand Image, and Brand Loyalty

2026 · kuldaş, erkut · Zenodo (CERN European Organization for Nuclear Research)

Marka Vaatleri: İnandırıcılık, Güven ve Tüketici Algısı

2026 · Ahmet Kayaoğlu, Ahmet Kayaoğlu, et al. · Özgür Yayınları eBooks

Tüketici Şüpheciliğinin Marka Vaatlerine etkisi; Teorik Yaklaşımlar ve Ampirik Bulgular

2026 · Erkut Kuldaş · Özgür Yayınları eBooks

Works count: 8

Citation count: 3

H-index: 1

I10-index: