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Roel Rodrigo
Institution:
Malayan Colleges Laguna
Observed institution:
Malayan Colleges Laguna
ORCID:
0009-0000-4732-4668
Observed ORCID:
0009-0000-4732-4668
OpenAlex ID:
A5115830648
Customer's Intention to Adopt AI Chatbots in E-Commerce Framework: Using Structural Equation Modeling
2024
·
Ramachandra Torres
, Donn Enrique Moreno
, et al.
·
5
The Role of Short-Form Video Content on Online Tourism Destination Image and Travel Intent
2025
·
Donn Enrique Moreno
, Clarissa Cervantes
, et al.
·
1
Examining Consumer Readiness for Artificial Intelligence Integration in Online Shopping
2024
·
Roel Rodrigo
, Karylle Delos Santos
, et al.
·
1
The Adoption of Cashless Payment in Self Service Kiosks at Quick Service Restaurants: An Extended UTAUT Approach
2025
·
Aira Phril Oliva Guerra
, Lile Emmanuel Martillana Sanchez
, et al.
Augmented Reality in Cosmetics: A Push-Pull-Mooring Perspective on Consumer Switching Intention
2025
·
Roel Rodrigo
, Donn Enrique Moreno
, et al.
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Works count:
5
Citation count:
7
H-index:
1
I10-index:
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