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Heena Alwani
Institution:
Central University of Rajasthan
Observed institution:
Central University of Rajasthan
ORCID:
0009-0000-1399-6642
Observed ORCID:
0009-0000-1399-6642
OpenAlex ID:
A5116903323
Brand Social Sustainability and Consumer Behavior: A Systematic Literature Review and Future Research Agenda
2025
·
Heena Alwani
, Ramulu Bhukya
·
International Journal of Consumer Studies
·
21
Emerging technologies in retail management: a structured review, conceptual framework, and directions for future research
2025
·
Ramulu Bhukya
, Heena Alwani
, et al.
·
The International Review of Retail Distribution and Consumer Research
·
3
Affordable Luxury and Positive Psychology: Review of Masstige Consumption through the Lens of the PERMA Model
2025
·
Heena Alwani
, Dr. Ramulu Bhukya
·
INTERNATIONAL JOURNAL OF ADVANCE RESEARCH IN COMPUTER SCIENCE AND MANAGEMENT STUDIES
PDF
The New Marketing Perspective: Role of Consumer Emotions in Buying Behavior
2024
·
Heena Alwani
·
Redshine Archive
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Works count:
4
Citation count:
24
H-index:
2
I10-index:
1
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