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Author

L. Jalaja

Observed names: Dr. L. Jalaja, L Jalaja
Institution: SASTRA University
Observed institution: SASTRA University
ORCID: 0000-0001-8657-4379
Observed ORCID: 0000-0001-8657-4379
OpenAlex ID: A5117717994
A Conceptual Comparison of Digital and Physical Sensory Marketing: Implications for Customer Experience and Purchase Decision
2026 · Sharon Preethi, L Jalaja · International Journal of Advanced Research in Commerce Management & Social Science
The Impact of Influencer Marketing on Consumer Purchase Decisions for Beauty Products among Gen Z and Millennials
2026 · L. Jalaja · International Journal of Management and Humanities
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Effect of Pradhan Mantri Ujjwala Yojana on Women’s Health and Energy Access in India.
2026 · L. Jalaja · Journal of chemical health risks
PDF
The Basics of Customs and Taxation
2025 · L Jalaja · Auerbach Publications eBooks
An Unprecedented Surge: Understanding the Investor Boom in India
2025 · B. Mahalakshmi, Manasvini Anand, et al. · Indian Journal of Economics and Finance
Factors Influencing Consumer Behaviour in Online Shopping: A Comprehensive Study
2024 · L Jalaja · International Journal of Management and Humanities
PDF
Works count: 6
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