Author

Benjamin Ogbonna Nwori

Institution: University of Derby

Observed institution: University of Derby

OpenAlex ID: A5120068400

A Comparative Study on the Influence of Social Media on Consumer Purchase Behavior in the Fashion, Beauty and Personal Care Sector of the United Kingdom and Nigeria

2025 · Benjamin Ogbonna Nwori, Joachin Chetachi Uchegbulam · Saudi Journal of Business and Management Studies

Works count: 1

Citation count:

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