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Salamiah Muhd Kulal

Augmented Reality (AR) And Virtual Reality (VR) Applications In Tourism: Embracing Emerging Technologies For Improved Tourist Experiences In Malaysian Tourism Industry
2023 · Juhanita Jiman, Salamiah Muhd Kulal · INTERNATIONAL CONFERENCE ON DIGITAL ADVANCE TOURISM MANAGEMENT AND TECHNOLOGY · 9
Sustainable Influencer Marketing: Leveraging AI and AR Tools to Promote Green Lifestyles
2026 · Lina Tio, Salamiah Muhd Kulal, et al. · International Journal of Islamic Business and Management Review · 3
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Analysis of Digital Competencies and Performance Enhancement in Public Sector Organizations
2025 · Ali Azwir, Dorris Yadewani, et al. · Advancement in Management and Technology. · 2
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Ai-driven Marketing Personalization and Customer Engagement: an Empirical Investigation of the Mediating Roles of Perceived Value and Customer Trust
2026 · Lina Tio, Salamiah Muhd Kulal, et al. · Jurnal Ilmiah Ilmu Terapan Universitas Jambi|JIITUJ| · 1
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Beyond Automation: A Conceptual Framework for Strategic AI Integration in Business Decision-Making Processes
2026 · Tio, Lina, Dorris Yadewani, et al. · ADPEBI International Journal of Business and Social Science
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The Role of Digital HR Competence in Accelerating BPR Digital Transformation: A Systematic Review
2026 · Yadewani, Dorris, Indrayani, Tri, et al. · Jurnal Menara Ekonomi Penelitian dan Kajian Ilmiah Bidang Ekonomi
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Adoption Of Business Intelligence Systems in Small and Medium Enterprises: An Integrated TAM-TOE Perspective
2026 · Dorris Yadewani, Hendrik Permana, et al. · International Journal of Digital Entrepreneurship and Business
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Predicting Business Performance With Ai: a Quantitative Comparison of Traditional Vs. Ai-driven Forecasting Models Among Msmes in Klang Valley
2026 · Salamiah Muhd Kulal, Dorris Yadewani, et al. · Jurnal Apresiasi Ekonomi
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A Study on: Implementation of Legal Philosophy Values Information Regional Regulations in Indonesia
2026 · Gokma Toni Parlindungan S, Salamiah Muhd Kulal, et al. · International Journal of Law Policy and Governance
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Human Capital and Entrepreneurial Antecedents of Sustainable SME Performance: The Mediating Role of AI Adoption and the Moderating Role of Government Support
2026 · Dorris Yadewani, Salamiah Muhd Kulal, et al. · Advancement in Management and Technology.
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Works count: 10
Citation count: 15
H-index: 2
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