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Runu Patgiri
Institution:
Mizoram University
Observed institution:
Mizoram University
ORCID:
0000-0002-0411-8829
Observed ORCID:
0000-0002-0411-8829
OpenAlex ID:
A5135392356
How Artificial Intelligence-Driven Marketing Shapes Customer Satisfaction: A Systematic Review of Cognitive, Affective, and Behavioral Outcomes
2026
·
Runu Patgiri
, Gurram Ramakrishna
·
Cureus Journal of Business and Economics.
·
2
PDF
AI-driven e-commerce in the industry 5.0 era: A parallel-empirical framework, decision support, and methodological caution
2026
·
Runu Patgiri
, Vanlalruata Hnamte
, et al.
·
Strategic Business Research
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Works count:
3
Citation count:
2
H-index:
1
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