Author

Nattaphat Wisedpanich

Observed name: Wisedpanich, Nattaphat

Institution: Bangkok University

Observed institution: Bangkok University

ORCID: 0009-0006-7207-7658

Observed ORCID: 0009-0006-7207-7658

OpenAlex ID: A5136422327

A structural model of the relationships among gamification, engagement, trust, and social proof affecting purchase intention of Gen Z consumers in Thai live commerce

2026 · Nattaphat Wisedpanich, Suwicha Wittayakom · Multidisciplinary Science Journal · 1

Toward a behavioral framework for virtual banking adoption: A systematic review integrating trust, risk, digital literacy, and innovativeness in emerging economies

2026 · Nattaphat Wisedpanich, Suwicha Wittayakom · Multidisciplinary Reviews · 1

Population aging and macroeconomic adjustment in Thailand: Evidence beyond labor quantity

2026 · Nattaphat Wisedpanich, Suwicha Wittayakom · Social Sciences & Humanities Open

Active Learning for Sustainable Health and Business Innovation: Evidence from Thai Higher Education

2026 · Suwicha Wittayakom, Nattaphat Wisedpanich · Journal for Advancement of Marketing Education

A conceptual model of employees’ behavioral intention to use generative artificial intelligence technology in mid-sized organizations

2026 · Nattaphat Wisedpanich, Suwicha Wittayakom · Multidisciplinary Science Journal

ความตั้งใจซื้อผลิตภัณฑ์สกินแคร์ของผู้บริโภค Gen Z ผ่านแพลตฟอร์ม อีคอมเมิร์ซในเขตกรุงเทพมหานคร

2025 · Wisedpanich, Nattaphat, Wittayakom, Suwicha · BU Academic Review

Works count: 6

Citation count: 2

H-index: 1

I10-index: